---
description: Discover the benefits and disadvantages of Forge.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Forge Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [AI Marketing Tools](/directory/34136/ai-marketing-tools/software) > [Forge](/software/1104531/Forge)

# Forge

Canonical: https://www.capterra.co.uk/software/1104531/Forge

> Forge is a marketing platform helping home service contractors build websites, find social media leads, and automate review requests.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## Overview

### Who Uses Forge?

Home service contractors including plumbers, HVAC technicians, electricians, roofers, etc, who need a professional online presence, lead capture, and reputation management without a tech background.

## About the vendor

- **Company**: Forge

## Commercial Context

- **Starting Price**: US$49.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Forge Pricing

Simple, transparent pricing built for independent contractors. Every plan includes a 14-day free trial, month-to-month billing, and no long-term contract. Cancel anytime from your account settings.

Starter — $49/month

For contractors just getting started with online marketing.

Customer CRM — track every lead, customer, and completed job in one place
Automated Google review requests sent by text after every job
SMS follow-up templates for non-responders
Review request campaigns to your existing customer list
Chat widget for your website
Professional contractor website builder with trade-specific templates
Up to 100 customers

Best for: solo operators and two-person crews who need to build a review base and stop losing leads to slow response times.

Pro — $97/month

For growing contractors who want more calls.

Everything in Starter, plus:

AI chat widget — captures and qualifies leads from your website 24/7, including after-hours emergency inquiries
AI lead response — sends a professional, personalized reply to every new inquiry in under 30 seconds, even while you're on a job site
Full geo-grid rank tracker — see your Google Maps position across your entire service area on a visual map, updated weekly
Mass text campaigns — send seasonal offers, maintenance reminders, and re-engagement messages to your whole customer list
Nextdoor lead monitoring — get alerted when homeowners in your service area post asking for contractor recommendations
Unlimited customers

Best for: established contractors with steady job volume who are competing for top-three Google Maps positions in a busy metro.

Agency — $197/month

For multi-location operators and marketing agencies.

Everything in Pro, plus:

Multiple business locations under one account
Backlink network access
White-label reporting for client-facing summaries
Priority support

Best for: contractors running more than one location, franchise operators, and agencies managing marketing for multiple contractor clients.

The 30-Day Guarantee

Every plan is backed by an outcome guarantee, not just a refund window:

Get 10 new Google reviews in your first 30 days, or you don't pay.

Here's why we can offer that. Upload your past customer list, send your first review request through Forge, and a meaningful share of satisfied customers will respond. If you've done good work for 20 or more people, reaching 10 new reviews is not a stretch — it just requires actually asking, consistently, at the right moment.

If you don't hit 10 new Google reviews in 30 days, we refund you.

What's Included in Every Plan
14-day free trial — full access before you're billed
No long-term contract — month-to-month, cancel anytime
No setup fees — nothing beyond the monthly price
Setup in about 10 minutes — no technical skills required
22 trades supported — HVAC, plumbing, electrical, roofing, landscaping, garage door, handyman, pest control, cleaning, painting, flooring, fencing, pool service, concrete, remodeling, and more
Available nationwide — built and supported from Dallas, Texas
Promotional Pricing

New customers can use code FORGE50 for 50% off the first three months on any plan.

That brings the first three months to:

Plan	Regular	With FORGE50
Starter	$49/mo	$24.50/mo
Pro	$97/mo	$48.50/mo
Agency	$197/mo	$98.50/mo
Choosing a Plan

Start with Starter if you have fewer than 25 Google reviews. At that stage, review collection is the highest-return thing you can do, and the additional Pro features won't matter until you're ranking.

Start with Pro if you're already getting web inquiries and losing some of them to slow response, or if you're competing in a large metro where the top three Google Maps positions require 50+ reviews. The AI lead response and rank tracking are what separate contractors at that stage.

Choose Agency if you run more than one location or manage marketing for other contractors.

You can upgrade or downgrade at any time, and changes take effect on your next billing cycle. Most contractors start on Starter, build their review base, and move to Pro once they're ranking and want to compete for the top spots.

Billing Details
Billed monthly by credit card through Stripe
Prices in USD
No usage limits on Pro and Agency plans
Starter is capped at 100 customers; upgrade anytime if you exceed it
Cancel from account settings — access continues through the end of your paid period
No cancellation fee
- **Target Audience**: 2–10
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- AI/Machine Learning
- Marketing Automation
- Marketing Management

## Integrations (2 total)

- Stripe
- Stripe Billing

## Support Options

- Email/Help Desk
- FAQs/Forum
- Chat

## Category

- [AI Marketing Tools](https://www.capterra.co.uk/directory/34136/ai-marketing-tools/software)

## Alternatives

1. [Brand24](https://www.capterra.co.uk/software/149054/brand24) — 4.7/5 (255 reviews)
2. [HubSpot Marketing Hub](https://www.capterra.co.uk/software/171840/hubspot-marketing) — 4.5/5 (6249 reviews)
3. [Semrush](https://www.capterra.co.uk/software/151962/semrush) — 4.6/5 (2325 reviews)
4. [Mailchimp](https://www.capterra.co.uk/software/110228/mailchimp) — 4.5/5 (17662 reviews)
5. [SurveyMonkey](https://www.capterra.co.uk/software/32728/surveymonkey) — 4.6/5 (10483 reviews)

## Links

- [View on Capterra](https://www.capterra.co.uk/software/1104531/Forge)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10049158/Forge/> |
| en-AE | <https://www.capterra.ae/software/1104531/Forge> |
| en-AU | <https://www.capterra.com.au/software/1104531/Forge> |
| en-CA | <https://www.capterra.ca/software/1104531/Forge> |
| en-GB | <https://www.capterra.co.uk/software/1104531/Forge> |
| en-IE | <https://www.capterra.ie/software/1104531/Forge> |
| en-IL | <https://www.capterra.co.il/software/1104531/Forge> |
| en-IN | <https://www.capterra.in/software/1104531/Forge> |
| en-NZ | <https://www.capterra.co.nz/software/1104531/Forge> |
| en-SG | <https://www.capterra.com.sg/software/1104531/Forge> |
| en-ZA | <https://www.capterra.co.za/software/1104531/Forge> |

-----

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