--- description: Discover the benefits and disadvantages of SEOTesting. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: SEOTesting Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [SEO Software](/directory/30931/seo/software) > [SEOTesting](/software/1080969/SEOTesting) # SEOTesting Canonical: https://www.capterra.co.uk/software/1080969/SEOTesting Page: 1 / 2\ Next: [Next page](https://www.capterra.co.uk/software/1080969/SEOTesting?page=2) > SEOTesting is a cloud-based software platform that improves search traffic through data-driven SEO testing and experimentation. > > Verdict: Rated **4.9/5** by 8 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses SEOTesting? In-house SEO's Digital Marketing Agencies SEO Consultants/Freelancers Publishers/Content sites ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.9/5** | 8 Reviews | | Ease of Use | 4.8/5 | Based on overall reviews | | Customer Support | 4.9/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.8/5 | Based on overall reviews | | Recommendation percentage | 100% | (10/10 Likelihood to recommend) | ## About the vendor - **Company**: SanityCheck.io ## Commercial Context - **Starting Price**: US$50.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: SEOTesting offers four pricing plans with monthly billing (discounted annual plans are also available upon request). Custom plans can also be created for any number of sites needed. A 14-day free trial is offered with full access to the software, without requiring a credit card to sign up. Users can switch plans anytime. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more ## Features - Alerts/Notifications - Competitive Analysis - Dashboard - Performance Metrics - Reporting & Statistics - SEO Management ## Integrations (3 total) - Google Chrome - Google Search Console - Looker ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [SEO Software](https://www.capterra.co.uk/directory/30931/seo/software) ## Alternatives 1. [AgencyAnalytics](https://www.capterra.co.uk/software/158746/agency-analytics) — 4.8/5 (115 reviews) 2. [HubSpot Marketing Hub](https://www.capterra.co.uk/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews) 3. [Semrush](https://www.capterra.co.uk/software/151962/semrush) — 4.6/5 (2316 reviews) 4. [SE Ranking](https://www.capterra.co.uk/software/142169/se-ranking) — 4.7/5 (297 reviews) 5. [ProRankTracker.com](https://www.capterra.co.uk/software/156845/proranktracker-com) — 4.6/5 (122 reviews) ## Reviews ### "No serious SEO should be without this in their kit." — 5.0/5 > **Simon** | *10 December 2025* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Being able to keep over 16 months of GSC data, with annotations, really helps seasonal analysis of search data over the years. But more than that the testing suite is brilliant - allowing you to test theories over several weeks to see if your changes have shifted the needle at all. All the different reports are a real timesaver. > > **Cons**: The interface is looking a little dated now but there is a new refreshed look and feel being developed and the charts look fantastic. > > It is brilliant - a really great dashboard to let you explore all the different data that you can pull from Google Search Console and Bing Webmaster Tools and test your SEO theories. No serious SEO should be without this in their kit. ----- ### "A must-have for anyone working in SEO" — 5.0/5 > **David** | *21 November 2025* | Sporting Goods | Recommendation rating: 10.0/10 > > **Pros**: SEOTesting gives us clarity on what changes do and don't work for us, taking away any guess work and instead allowing us to focus on the things that make a difference. It is easy to setup and use, and we now use it daily to either create a new test or check the results of ongoing tests. > > **Cons**: There are no major downsides of SEOTesting based on my experience using the tool. For the cost I think it is a must-have for anyone working in SEO. > > My experience with SEOTesting has been nothing but positive. It has allowed us to track a wide range of changes and gauge the impact of those changes. Whenever we have had a question the support team has always replied quickly. The tool is also continuously improving with more features being added all the time. ----- ### "The most undervalued tool on the market" — 5.0/5 > **Thomas** | *2 December 2025* | Financial Services | Recommendation rating: 9.0/10 > > **Pros**: The all-in-one aspect and time savings for quickly identifying pain points. My two “banger” reports: Content Decay \& Striking Distance Keywords > > **Cons**: No need for negative points. If I had to mention one, I would say the accessibility of features, which are sometimes hidden in the tool. > > As a customer for over four years, I have seen the tool evolve over time and integrate features that are extremely relevant to my daily needs. Customer service is always available and takes our feedback into account when improving the tool. More generally, SEOTesting's ROI is unbeatable on the market. I have recommended it to many SEOs :) ----- ### "Tools for finding hidden keyword wins and reliable group testing" — 5.0/5 > **Joseph** | *3 December 2025* | Internet | Recommendation rating: 10.0/10 > > **Pros**: I really like the "creative" data tools that surface insights you can't easily find in standard analytics. Specifically, the report that locates ranking keywords that are not mentioned on the website is a favorite. it allows for quick, high-impact content updates. I also love the content group testing feature; being able to test changes across a whole category of pages gives us much more reliable data than testing single URLs. > > **Cons**: The tool is hyper-focused on Google Search Console data. This is great for accuracy, but it means you cannot use it for competitor analysis or backlink tracking. It is best used as a companion to a larger "all-in-one" suite (like Ahrefs or Semrush) rather than a complete replacement for one. > > SEOTesting has removed the guesswork from our optimization strategy. Instead of making changes and hoping for the best, we can now run clear tests on groups of content to see exactly what moves the needle. It saves me significant time by automating the discovery of "hidden" opportunities like finding keywords we rank for accidentally allowing me to focus on strategy rather than data digging. ----- ### "A big fan of SEOTesting" — 5.0/5 > **Nilesh** | *27 January 2026* | Staffing & Recruiting | Recommendation rating: 10.0/10 > > **Pros**: The Content Groups feature is my favourite. I manage a site with over 30 page types, so this is super helpful for me. Whenever there's a Google update, I can quickly check which page types dropped and plan what to do next. > > **Cons**: To be honest, I haven't found anything to dislike yet. It works exactly as I need it to. The team is constantly rolling out new updates, so any small gaps in features are usually filled very quickly. > > Aside from GSC, I use SEOTesting the most. You can create a variety of tests here - single, group, split, LLM, and URL switch for migrations. There is also a "winners and losers" section in the report where you can see how queries and pages are performing over time. They have also recently launched LLM traffic pages in the report section where you can see the pages being crawled by LLMs. This is a huge plus because you don't need to pay for another overpriced LLM tracker. Another great feature is data retention; if you connect your GSC today, they store the data so you can check back 2 years later (unlike GSC's 16-month limit). The best part is the customer service. Nick is very patient and helpful; if you come across any problem, he replies fast so you don't have to wait long. With pricing starting at only $50/month, it is way more cost-effective than other tools. Overall, a 10/10 tool. ----- Page: 1 / 2\ Next: [Next page](https://www.capterra.co.uk/software/1080969/SEOTesting?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/1080969/SEOTesting) ## This page is available in the following languages | Locale | URL | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | ----- ## Structured Data