---
description: Discover the benefits and disadvantages of Dataro.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Dataro Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Charity Software](/directory/30805/nonprofit/software) > [Dataro](/software/1048974/dataro)

# Dataro

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> Dataro is the AI-powered platform tailor-made for helping you run smarter nonprofit fundraising campaigns.
> 
> Verdict: Rated **4.8/5** by 10 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Dataro?

Nonprofit organizations with revenue from individual giving programs.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 10 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Dataro

## Commercial Context

- **Starting Price**: A$19.00
- **Pricing model**: Per User (Free Trial)
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Albania, Andorra, Australia, Austria, Belarus, Belgium, Bosnia & Herzegovina, Bulgaria, Canada, Croatia, Cyprus, Czechia, Denmark, Estonia, Faroe Islands, Finland, France, Germany, Gibraltar, Greece and 37 more

## Features

- CRM

## Category

- [Charity Software](https://www.capterra.co.uk/directory/30805/nonprofit/software)

## Alternatives

1. [Givebutter](https://www.capterra.co.uk/software/172048/givebutter) — 4.8/5 (871 reviews)
2. [Donorbox](https://www.capterra.co.uk/software/156860/donorbox) — 4.8/5 (625 reviews)
3. [DonorPerfect](https://www.capterra.co.uk/software/2698/donorperfect-fundraising-software) — 4.5/5 (1396 reviews)
4. [Zeffy](https://www.capterra.co.uk/software/220131/zeffy) — 4.8/5 (475 reviews)
5. [Bonterra Network for Good](https://www.capterra.co.uk/software/111128/bonterra-guided-fundraising) — 4.6/5 (937 reviews)

## Reviews

### "Become Biz SMART with Ai by Dataro" — 5.0/5

> **Kat** | *6 August 2023* | Nonprofit Organization Management | Recommendation rating: 10.0/10
> 
> **Pros**: Dataro's AI is a strong technology system that replicates human-like intelligence and capabilities, with the ability to perform sophisticated communication services. By also considering various external factors, such as my industry and business conditions, it delivers tailored and customised content across multiple channels.What truly sets this AI-driven service apart is the exceptional support provided by the Customer Success Team. They offer personalised guidance throughout the process, ensuring that I am well-equipped for success.
> 
> **Cons**: The prospects of Dataro's AI roadmap are truly thrilling. However, as with all remarkable endeavours, patience is required as we eagerly await its implementation. If only time could be fast-forwarded\! The roadmap builds on the solutions I love like problem-solving and decision-making capabilities for new business proposals, acquisition and retention strategies, and the enhancement of donor journeys.
> 
> The experience has been truly refreshing as I delve into ways to improve business efficiencies, and I found a solution that genuinely delivers results and is not merely a passing trend. With this newfound solution, I can achieve more in less time,increasing the quality of the work, and enabling me to work smarter, not harder.A significant part of this success is attributed to the exceptional Customer Success Team. They provide invaluable consultations and advise on modules that perfectly fit my business needs at any given time. I trust their expertise, knowing they have my best interests at heart and are genuinely dedicated to helping solve my business problems. Their support has been instrumental in making this journey a fruitful and rewarding one.

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### "Dataro has changed how our nonprofit fundraises." — 5.0/5

> **Geoff** | *18 September 2023* | Nonprofit Organization Management | Recommendation rating: 10.0/10
> 
> **Pros**: Dataro allows fundraising staff with no AI experience utilize their platform in a quick and easy way to support our work.  It cut content creation times by nearly 90% and has opened up additional revenue channels we were originally not staffed to accommodate.  Training for AI Assist, which is what we are utilizing most frequently, takes mere minutes.  MINUTES\!  It is intuitive with a great user experience.  We couldn't be happier.  It has quickly become a critical system for our department.
> 
> **Cons**: Dataro is constantly improving their system.  Currently the only challenge I have being a small, new fundraising department is we do not have enough data to fully leverage all that Dataro has to offer.  As we grow we will incorporate all of their bells and whistles as soon as humanly possible\!
> 
> I use Dataro’s AI Assist as part of my regular workflow; drafting letters, emails, follow up communications, social media posts and welcome journeys.  I can tell you with confidence that it has accelerated my work significantly and already resulted in new donors engaging and donating faster than I anticipated.  As I am building plans to hire team members next Spring, I am doing so with Dataro’s system’s front and center.  I am able to build a truly next generation development team that leverages Dataro and other technology as part of our team’s DNA.  It will allow me to reallocate at least one FTE to other donor-facing roles, making the team more efficient and effective, and ultimately raise more money than utilizing purely traditional methods.  Using Dataro’s AI Fundraising Platform will be a job requirement for those hired.

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### "Dataro saves us time and money" — 3.0/5

> **Colette** | *23 June 2023* | Nonprofit Organization Management | Recommendation rating: 9.0/10
> 
> **Pros**: Dataro was smooth to set up. We were given excellent support throughout the onboarding process. The features we use most are the campaign suggestions to assist with data selection for our mailing and telephone campaigns. The reporting features are also extremely helpful, especially being able to benchmark against other charities.
> 
> **Cons**: Initially the Fundraising Intelligence feature seemed slightly overwhelming. However once we fully understood how the terminology matched with our internal fundraising we were able to make more use of the insights provided. Unfortunately there is not a way to set a custom year e.g. a financial year. We believe this feature may be developed in the future and would be extremely useful for internal report requirements.
> 
> Dataro gives us the opportunity to save time and be more effective with our fundraising activities. Their product and customer service gives us the confidence to try new things based on data-led decisions. Dataro helps reduce risk and identify key opportunities so we can continue to raise vital income and provide the best donor experience.

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### "Raising more, mailing less\!" — 5.0/5

> **Taylor** | *15 June 2023* | Fund-Raising | Recommendation rating: 9.0/10
> 
> **Pros**: We started off using Dataro's Direct Mail Appeal modules to select our standard and premium tier donors by only capturing those with the highest propensity to donate via mail. As a result, we've had cost savings by mailing less people and are still using these methods three years on\! I like how easily integrated the data is within our system and our accessible it is for the average fundraiser to use.
> 
> **Cons**: There's not much to dislike about Dataro, though I will note that we needed some tech-savvy colleagues to manage the integration process from the get-go. Ensuring that our data is consistently tagged in a way that makes sense for the Dataro system to use can be a bit tricky, though I've got to say, their data scientists are super responsive when any issues arise :)
> 
> Using Dataro's Al donor targeting, we've increased our revenue for direct mail appeals, and we've even been mailing less people. Which is an astounding result\!

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### "Great product" — 5.0/5

> **Caitlin** | *19 June 2023* | Hospital & Health Care | Recommendation rating: 9.0/10
> 
> **Pros**: Dataro makes donor data easy. It looks at our data and gives us easy-to-understand and actionable leads to help increase our income and build donor retention.
> 
> **Cons**: Dataro is fast-moving, the only downside is my inability to keep up with all the new features they release.
> 
> We found using Dataro yielded better results for our campaigns, and it was also easier for our data team. We’re looking forward to using the propensities in our regular giving and mid-value programs in the future. Dataro consistently outperforms our manual data selection and helps to improve donor stewardship as well as overall campaign income.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/1048974/dataro)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10008968/Dataro/> |
| en-AE | <https://www.capterra.ae/software/1048974/dataro> |
| en-AU | <https://www.capterra.com.au/software/1048974/dataro> |
| en-CA | <https://www.capterra.ca/software/1048974/dataro> |
| en-GB | <https://www.capterra.co.uk/software/1048974/dataro> |
| en-IE | <https://www.capterra.ie/software/1048974/dataro> |
| en-IL | <https://www.capterra.co.il/software/1048974/dataro> |
| en-IN | <https://www.capterra.in/software/1048974/dataro> |
| en-NZ | <https://www.capterra.co.nz/software/1048974/dataro> |
| en-SG | <https://www.capterra.com.sg/software/1048974/dataro> |
| en-ZA | <https://www.capterra.co.za/software/1048974/dataro> |

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