---
description: Discover the benefits and disadvantages of Buttondown.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Buttondown Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Buttondown](/software/1048638/buttondown)

# Buttondown

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> Cloud-based email marketing solution that helps businesses create subscriber lists, send bulk newsletters, manage campaigns, and more.
> 
> Verdict: Rated **4.8/5** by 114 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Buttondown?

Businesses and organizations who don't want to spend all day dealing with yet another tool. Thousands of businesses trust us because we're easy and reliable.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 114 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Buttondown

## Commercial Context

- **Starting Price**: US$9.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Albania, American Samoa, Andorra, Anguilla, Antigua & Barbuda, Argentina, Aruba, Australia, Austria, Bahamas, Barbados, Belarus, Belgium, Belize, Bermuda, Bolivia, Bosnia & Herzegovina, Brazil, British Virgin Islands, Bulgaria and 105 more

## Features

- CAN-SPAM Compliance
- Campaign Analytics
- Campaign Scheduling
- Contact Management
- Customer Segmentation
- Customizable Fields
- Email Tracking
- Event Triggered Actions
- Landing Pages/Web Forms
- Mobile Optimization
- Reporting/Analytics
- Subscriber Management
- WYSIWYG Editor

## Integrations (19 total)

- Blogger
- Carrd
- Fathom
- Framer
- Instagram
- Memberful
- Plausible Analytics
- Shopify POS
- Simplecast
- Squarespace
- Stripe Billing
- Stripe Issuing
- Stripe Tax
- TikTok
- Transistor

... and 4 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base

## Category

- [Email Marketing Software](https://www.capterra.co.uk/directory/30013/email-marketing/software)

## Alternatives

1. [EmailOctopus](https://www.capterra.co.uk/software/147415/emailoctopus) — 4.8/5 (654 reviews)
2. [Gmail](https://www.capterra.co.uk/software/202338/gmail) — 4.8/5 (13327 reviews)
3. [Brevo](https://www.capterra.co.uk/software/132996/brevo) — 4.6/5 (3408 reviews)
4. [Mailchimp](https://www.capterra.co.uk/software/110228/mailchimp) — 4.5/5 (17572 reviews)
5. [Success.ai](https://www.capterra.co.uk/software/1055401/success-ai) — 4.8/5 (415 reviews)

## Reviews

### "On the users side" — 5.0/5

> **Paul** | *11 May 2024* | Individual & Family Services | Recommendation rating: 9.0/10
> 
> **Pros**: Simple to use for basic email marketing. Respects privacy and has many useful tools
> 
> **Cons**: Would like more video explanations for people new to some of the more advanced features
> 
> New to Butttondown. Enjoyed using the system and learning.

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### "Simple, Straightforward Goodness" — 5.0/5

> **Chris** | *10 November 2024* | Writing & Editing | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to use interface, simple to set up and get started, continuing addition of features to improve the product over time.
> 
> **Cons**: Sometimes things like subscriber adds/etc take a while to process on the backend - also not a fan of the subscriber limit on the free plan being a meagre 500 but I understand they need to make money somehow...
> 
> Positive experience overall - I've been using Buttondown for a couple of years after moving away from Mailchimp and I appreciate the simplicity of it (and not being run by awful people like some of their competitors..\!) The personal touch on emails is a plus, and the editor does everything you could ask of it while staying simple and streamlined.

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### "So glad to have moved over from Mailchimp\!" — 5.0/5

> **Nadia** | *18 September 2024* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: I love the clean, functional simplicity of it, with smart defaults. It's competitively priced and has great built-in subscription functionality. The \[sensitive content hidden\], has been incredible with my onboarding. He personally helped me move over from Mailchimp and has been on hand to answer any questions I have regarding getting used to the new platform. I'm so happy to be with Buttondown now.
> 
> **Cons**: It wasn't always clear how to adjust certain default settings, especially ones related to design, but Justin has been on hand with prompt responses whenever I've had a query.

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### "Enjoying buttondown\!" — 4.0/5

> **Andrew** | *11 September 2024* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: Clean design, but fully featured for all my email needs.
> 
> **Cons**: Some of the settings have been slightly confusing\!

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### "Streamlined and easy to use" — 5.0/5

> **William** | *5 June 2024* | Arts & Crafts | Recommendation rating: 8.0/10
> 
> **Pros**: How simple it was to implement. I don't really care for all the design features you get with mailchimp. Setting up Buttondown with a nice looking template and get emails out was super fast.
> 
> **Cons**: I hit the subscriber count too quickly so had to pay. But i guess that means it's working :)
> 
> Very good. Seamless integration with domain was very useful also. Would highly recommend.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/1048638/buttondown)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10008721/Buttondown/> |
| en-AE | <https://www.capterra.ae/software/1048638/buttondown> |
| en-AU | <https://www.capterra.com.au/software/1048638/buttondown> |
| en-CA | <https://www.capterra.ca/software/1048638/buttondown> |
| en-GB | <https://www.capterra.co.uk/software/1048638/buttondown> |
| en-IE | <https://www.capterra.ie/software/1048638/buttondown> |
| en-IL | <https://www.capterra.co.il/software/1048638/buttondown> |
| en-IN | <https://www.capterra.in/software/1048638/buttondown> |
| en-NZ | <https://www.capterra.co.nz/software/1048638/buttondown> |
| en-SG | <https://www.capterra.com.sg/software/1048638/buttondown> |
| en-ZA | <https://www.capterra.co.za/software/1048638/buttondown> |

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