---
description: Discover the benefits and disadvantages of Content Management System.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Content Management System Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Content Management Systems](/directory/10007/content-management/software) > [Content Management System](/software/1038324/content-management)

# Content Management System

Canonical: https://www.capterra.co.uk/software/1038324/content-management

> Optimizely Content Management System (CMS) enables users to deliver digital experiences across channels \& devices.
> 
> Verdict: Rated **4.0/5** by 1 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Content Management System?

Chief Marketing Officer , Head of Digital , Digital Marketing Executive , Vice President Marketing , Marketing Director , Marketing Manager , Digital Marketing Specialist , Head of Ecommerce , Director Commerce , Ecommerce Manager

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.0/5** | 1 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 4.0/5 | Based on overall reviews |
| Value for Money | 3.0/5 | Based on overall reviews |
| Features | 4.0/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Optimizely
- **Location**: San Francisco, US
- **Founded**: 2010

## Commercial Context

- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Available Countries**: United States

## Category

- [Content Management Systems](https://www.capterra.co.uk/directory/10007/content-management/software)

## Alternatives

1. [Google Drive](https://www.capterra.co.uk/software/161425/drive) — 4.8/5 (28429 reviews)
2. [WordPress](https://www.capterra.co.uk/software/131687/wordpress) — 4.6/5 (14971 reviews)
3. [Microsoft SharePoint](https://www.capterra.co.uk/software/1167/sharepoint) — 4.4/5 (5413 reviews)
4. [Wix](https://www.capterra.co.uk/software/169007/wix) — 4.4/5 (10606 reviews)
5. [Confluence](https://www.capterra.co.uk/software/136446/confluence) — 4.5/5 (3663 reviews)

## Reviews

### "Content personalization" — 4.0/5

> **Verified Reviewer** | *1 June 2023* | Computer Software | Recommendation rating: 7.0/10
> 
> **Pros**: Optimizely offers powerful personalization capabilities, allowing you to deliver targeted content to different user segments based on their preferences, behavior, or demographics.
> 
> **Cons**: While Optimizely provides a range of customization options, there may be some limitations when it comes to highly specialized or unique requirements.

## Links

- [View on Capterra](https://www.capterra.co.uk/software/1038324/content-management)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10001378/Content-Management/> |
| en-AE | <https://www.capterra.ae/software/1038324/content-management> |
| en-AU | <https://www.capterra.com.au/software/1038324/content-management> |
| en-CA | <https://www.capterra.ca/software/1038324/content-management> |
| en-GB | <https://www.capterra.co.uk/software/1038324/content-management> |
| en-IE | <https://www.capterra.ie/software/1038324/content-management> |
| en-IL | <https://www.capterra.co.il/software/1038324/content-management> |
| en-IN | <https://www.capterra.in/software/1038324/content-management> |
| en-NZ | <https://www.capterra.co.nz/software/1038324/content-management> |
| en-SG | <https://www.capterra.com.sg/software/1038324/content-management> |
| en-ZA | <https://www.capterra.co.za/software/1038324/content-management> |

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