---
description: Discover the benefits and disadvantages of SAP Customer Data Platform.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: SAP Customer Data Platform Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Customer Data Platforms (CDP)](/directory/31334/customer-data-platform/software) > [SAP Customer Data Platform](/software/1033857/sap-customer-data-platform)

# SAP Customer Data Platform

Canonical: https://www.capterra.co.uk/software/1033857/sap-customer-data-platform

> The platform provides businesses with a way to manage, collect and analyze customer data in real-time.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## Overview

### Who Uses SAP Customer Data Platform?

SAP Customer Data Platform caters to businesses of all sizes across multiple industries such as aerospace, automotive, banking, retail, professional services, and insurance, among other industries.

## About the vendor

- **Company**: SAP
- **Founded**: 1999

## Commercial Context

- **Pricing Details**: Contact SAP for pricing details.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Germany, India, United States

## Features

- Customer Segmentation
- Personalisation

## Category

- [Customer Data Platforms (CDP)](https://www.capterra.co.uk/directory/31334/customer-data-platform/software)

## Alternatives

1. [ContactPigeon](https://www.capterra.co.uk/software/168153/contactpigeon) — 5.0/5 (283 reviews)
2. [DESelect](https://www.capterra.co.uk/software/197534/deselect) — 4.6/5 (37 reviews)
3. [Meiro](https://www.capterra.co.uk/software/190554/meiro) — 4.9/5 (22 reviews)
4. [Klaviyo](https://www.capterra.co.uk/software/156699/klaviyo) — 4.6/5 (524 reviews)
5. [SALESmanago Marketing Automation](https://www.capterra.co.uk/software/134496/salesmanago-marketing-automation) — 4.5/5 (246 reviews)

## Links

- [View on Capterra](https://www.capterra.co.uk/software/1033857/sap-customer-data-platform)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/265374/SAP-Customer-Data-Platform/> |
| en-AE | <https://www.capterra.ae/software/1033857/sap-customer-data-platform> |
| en-AU | <https://www.capterra.com.au/software/1033857/sap-customer-data-platform> |
| en-CA | <https://www.capterra.ca/software/1033857/sap-customer-data-platform> |
| en-GB | <https://www.capterra.co.uk/software/1033857/sap-customer-data-platform> |
| en-IE | <https://www.capterra.ie/software/1033857/sap-customer-data-platform> |
| en-IL | <https://www.capterra.co.il/software/1033857/sap-customer-data-platform> |
| en-IN | <https://www.capterra.in/software/1033857/sap-customer-data-platform> |
| en-NZ | <https://www.capterra.co.nz/software/1033857/sap-customer-data-platform> |
| en-SG | <https://www.capterra.com.sg/software/1033857/sap-customer-data-platform> |
| en-ZA | <https://www.capterra.co.za/software/1033857/sap-customer-data-platform> |

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