---
description: Discover the benefits and disadvantages of Adobe Journey Optimizer.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Adobe Journey Optimizer Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Mobile Marketing Software](/directory/31308/mobile-marketing/software) > [Adobe Journey Optimizer](/software/1028780/adobe-journey-optimizer)

# Adobe Journey Optimizer

Canonical: https://www.capterra.co.uk/software/1028780/adobe-journey-optimizer

> Adobe Journey Optimizer empowers brands to deliver personalized, omnichannel experiences through real-time insights and automation.
> 
> Verdict: Rated **5.0/5** by 1 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Adobe Journey Optimizer?

Adobe Journey Optimizer enables brands to orchestrate and deliver personalized customer engagement across all channels—email, web, app, mobile, and more—in the moments that matter.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 1 Reviews |
| Ease of Use | 5.0/5 | Based on overall reviews |
| Customer Support |  | Based on overall reviews |
| Value for Money |  | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Adobe
- **Founded**: 1982

## Commercial Context

- **Pricing model**: Other
- **Pricing Details**: Please contact Adobe directly for pricing information.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Brazilian Portuguese, Chinese, Croatian, English, French, German, Italian, Japanese, Korean, Spanish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belgium, Belize and 205 more

## Features

- A/B Testing
- Activity Dashboard
- Activity Tracking
- Behaviour Tracking
- Behavioural Analytics
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Collaboration Tools
- Communication Management
- Content Management
- Customer Experience Management
- Customer History
- Customer Profiles
- Customer Segmentation
- Customisable Templates
- Customizable Fields
- Data Import/Export
- Drag & Drop
- Email Management
- Engagement Tracking
- Event Triggered Actions
- Multi-Campaign
- Multi-Channel Communication
- Multi-Language
- Performance Metrics
- Real-Time Analytics
- Real-Time Reporting
- Recommendations
- Reporting & Statistics
- Reporting/Analytics
- Third-Party Integrations
- Visual Analytics
- Website Analytics

## Integrations (3 total)

- Adobe Customer Journey Analytics
- Adobe Experience Manager
- Adobe Real-Time CDP

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Mobile Marketing Software](https://www.capterra.co.uk/directory/31308/mobile-marketing/software)

## Related Categories

- [Mobile Marketing Software](https://www.capterra.co.uk/directory/31308/mobile-marketing/software)
- [Email Marketing Software](https://www.capterra.co.uk/directory/30013/email-marketing/software)
- [Personalisation Software](https://www.capterra.co.uk/directory/30965/personalization/software)
- [Customer Journey Mapping Tools](https://www.capterra.co.uk/directory/31537/customer-journey-mapping-tools/software)
- [Customer Engagement Software](https://www.capterra.co.uk/directory/30906/customer-engagement/software)

## Alternatives

1. [Marketo Engage](https://www.capterra.co.uk/software/75130/marketo-lead-management) — 4.3/5 (710 reviews)
2. [Sailthru](https://www.capterra.co.uk/software/155116/sailthru-customer-retention-cloud) — 3.9/5 (11 reviews)
3. [SAS Customer Intelligence 360](https://www.capterra.co.uk/software/78209/sas-customer-intelligence-360) — 4.9/5 (8 reviews)
4. [WebEngage](https://www.capterra.co.uk/software/143401/webengage) — 4.5/5 (32 reviews)
5. [Cheetah Digital](https://www.capterra.co.uk/software/1026954/cheetah-messaging) — 3.0/5 (1 reviews)

## Reviews

### "Millones de razones en una sola Aplicacion" — 5.0/5

> **Jerson** | *11 November 2022* | Warehousing | Recommendation rating: 9.0/10
> 
> **Pros**: Esta aplicacion nos permite llegar a contactos entrantes con clientes algo q no podiamos hacer en la aplicacion anterior
> 
> **Cons**: Hasta ahora nos da resultado la facilidad para gestionar campañas para nuestros clientes es excelente

## Links

- [View on Capterra](https://www.capterra.co.uk/software/1028780/adobe-journey-optimizer)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/250206/Adobe-Journey-Optimizer/> |
| en-AE | <https://www.capterra.ae/software/1028780/adobe-journey-optimizer> |
| en-AU | <https://www.capterra.com.au/software/1028780/adobe-journey-optimizer> |
| en-CA | <https://www.capterra.ca/software/1028780/adobe-journey-optimizer> |
| en-GB | <https://www.capterra.co.uk/software/1028780/adobe-journey-optimizer> |
| en-IE | <https://www.capterra.ie/software/1028780/adobe-journey-optimizer> |
| en-IL | <https://www.capterra.co.il/software/1028780/adobe-journey-optimizer> |
| en-IN | <https://www.capterra.in/software/1028780/adobe-journey-optimizer> |
| en-NZ | <https://www.capterra.co.nz/software/1028780/adobe-journey-optimizer> |
| en-SG | <https://www.capterra.com.sg/software/1028780/adobe-journey-optimizer> |
| en-ZA | <https://www.capterra.co.za/software/1028780/adobe-journey-optimizer> |

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