--- description: Discover the benefits and disadvantages of Pinterest. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Pinterest Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [Brand Management Software](/directory/30531/brand-management/software) > [Pinterest](/software/1017169/pinterest) # Pinterest Canonical: https://www.capterra.co.uk/software/1017169/pinterest Page: 1 / 19\ Next: [Next page](https://www.capterra.co.uk/software/1017169/pinterest?page=2) > Pinterest Business is a social content creation platform to assist with lead generation, higher traffic results, ads, and more. > > Verdict: Rated **4.7/5** by 436 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 436 Reviews | | Ease of Use | 4.7/5 | Based on overall reviews | | Customer Support | 4.3/5 | Based on overall reviews | | Value for Money | 4.7/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Pinterest - **Founded**: 2012 ## Commercial Context - **Pricing model**: (Free version available) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Chinese, Dutch, English, French, German, Italian, Japanese, Portuguese, Romanian, Slovak, Turkish - **Available Countries**: United States ## Features - Brand Guidelines - Campaign Management - Change Management - Content Management - Digital Asset Management - Social Media Integration - Social Promotion ## Integrations (1 total) - Instagram ## Support Options - Knowledge Base - Phone Support ## Category - [Brand Management Software](https://www.capterra.co.uk/directory/30531/brand-management/software) ## Related Categories - [Brand Management Software](https://www.capterra.co.uk/directory/30531/brand-management/software) - [Social Networking Tools](https://www.capterra.co.uk/directory/10043/social-networking/software) ## Alternatives 1. [Canva](https://www.capterra.co.uk/software/168956/canva) — 4.7/5 (13458 reviews) 2. [Zoho Social](https://www.capterra.co.uk/software/159351/zoho-social) — 4.7/5 (3480 reviews) 3. [Wrike](https://www.capterra.co.uk/software/76113/wrike) — 4.4/5 (3042 reviews) 4. [Hootsuite](https://www.capterra.co.uk/software/121701/hootsuite) — 4.4/5 (3803 reviews) 5. [Asana](https://www.capterra.co.uk/software/120550/asana-pm) — 4.5/5 (13744 reviews) ## Reviews ### "Great to keep inspiration in one place" — 4.0/5 > **Rebecca** | *21 January 2026* | Market Research | Recommendation rating: 7.0/10 > > **Pros**: I like saving inspirational content in one place. It makes it easy for me to discover new ideas, planning a craft or home project or just browsing things I enjoy. I love how it feels more creative and intentional than traditional social media. Pinterest leaves me feeling inspired and motivated rather than drained. > > **Cons**: While Pinterest is very inspiring, the endless scroll can sometimes feel overwhelming, especially when you’re just looking for one specific idea. It’s easy to get distracted and lose track of time while browsing. > > Overall, my experience with Pinterest is largely positive and inspiring. It’s a great platform for discovering and organising ideas, but the endless wall of content can sometimes feel overwhelming, especially when you’re browsing without a clear goal. While the constant flow of inspiration is exciting, it can occasionally make it hard to pause or narrow things down. ----- ### "Fine, but clunky" — 4.0/5 > **Xavier** | *22 October 2024* | Food & Beverages | Recommendation rating: 8.0/10 > > **Pros**: It's really easy to get visual inspiration > > **Cons**: The ad running is a bit clunky compared with other social platforms.. ----- ### "A great tool for visual research and creative planning" — 5.0/5 > **Furkan** | *15 September 2026* | Design | Recommendation rating: 9.0/10 > > **Pros**: What I like most about Pinterest is how useful it is for visual research and idea discovery. I use it professionally when looking for design references, building moodboards, researching trends and collecting ideas for client projects and social media content. The interface is easy to use, and organizing references into separate boards makes it much easier to come back to them later. I also like that Pinterest is not only useful for inspiration. For small businesses and brands, it can be a good channel for creating long-term visibility around visual content and driving people toward relevant pages or products. > > **Cons**: The recommendation algorithm can sometimes become repetitive after researching the same topic for a while, so I occasionally need to use more specific searches to find genuinely different ideas. I would also like to see more advanced organization and filtering options for users who maintain a large number of professional boards. > > Overall, Pinterest has been a very useful part of my creative workflow. I mainly use it for design inspiration, competitor and trend research, moodboards and planning visual directions before starting a project. The learning curve is very low, and I can usually find useful references much faster than searching across multiple websites. From a professional perspective, I also appreciate that it works well for both content discovery and publishing. It is especially useful for design, branding, social media and small business projects where visual references play an important role. It is simple to use, but still provides enough value that I keep coming back to it regularly. ----- ### "Perfect before ai" — 4.0/5 > **Alize** | *15 March 2025* | Fine Art | Recommendation rating: 10.0/10 > > **Pros**: The variety of images and reference photos available for artists to work with and how there's something for everyone here. > > **Cons**: The slow domination of ai images that are now everywhere and in every search you put in, before you could only see work of real artists and photographers and people, now it's images generated by a lifeless bot. > > The best app for literally anyone but the slow influx of ai images is taking away from the experience. ----- ### "Makes me want to run away\!" — 2.0/5 > **Alicia** | *16 September 2025* | Education Management | Recommendation rating: 3.0/10 > > **Pros**: Nothing. Well actually I like the idea behind Pinterest I just wish it was more user friendly and easier navigate. Every time something comes up with Pinterest I cringe and run the other way. It seems like everything I want to download or save, there’s a catch on how to get it and it’s just too much for me. > > **Cons**: It’s not easy to use. It’s a pain. Every time I see Pinterest, I run. I would like to see changes though, then I would use it. It’s just too hard to download and use what I find. And maybe I just don’t understand the way it works but I always get to a dead end that leads me to frustration. But I think the content is great. Just the way to receive it, isn’t > > Avoidance\! I avoid it at all costs\! I will choose a website I don’t even know over Pinterest any day. I typically use Teacher Pay Teacher website or other sites that offer enough for me. ----- Page: 1 / 19\ Next: [Next page](https://www.capterra.co.uk/software/1017169/pinterest?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/1017169/pinterest) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | ja | | ----- ## Structured Data