---
description: Discover the benefits and disadvantages of Upper.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: Upper Pricing, Cost & Reviews - Capterra UK 2026
---

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# Upper

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> Transform your route planning with Upper Route Planner. Seamless deliveries made possible for every business size.
> 
> Verdict: Rated **4.6/5** by 44 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Upper?

Ideal for businesses managing deliveries, from local shops to large-scale enterprises, including food delivery, pharmacies, healthcare, eCommerce, waste management \&amp; services requiring scheduling\!

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 44 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Upper

## Commercial Context

- **Starting Price**: US$40.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Our pricing is structured on a per-user, per-month subscription model, with both monthly and annual billing options available to provide flexibility based on business needs.&#10;&#10;For customers choosing monthly billing, pricing starts at $50 per user per month for the Starter plan, $60 per user per month for the Professional plan, and $89 per user per month for the Optimize plan. The Enterprise plan is custom-priced based on operational requirements.&#10;&#10;For customers selecting annual billing, discounted rates apply. Annual pricing is $40 per user per month for Starter, $48 per user per month for Professional, and $71 per user per month for Optimize (billed annually). Enterprise annual pricing is customized depending on scale, integration needs, and support requirements.&#10;&#10;Each tier increases routing capacity and feature access. Plans scale from 250 stops per route to 3,000+ stops per route and unlock advanced capabilities such as live GPS tracking, proof of delivery, AI-powered driver assignment, workload and distance optimization, compliance tools, API access, custom integrations, and dedicated support options.&#10;&#10;This tiered pricing model allows businesses to select a plan based on delivery volume, operational complexity, and automation requirements, with the flexibility to upgrade as their operations grow.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Anguilla, Antigua & Barbuda, Argentina, Aruba, Bahamas, Barbados, Belize, Bermuda, Bolivia, Brazil, British Virgin Islands, Canada, Cayman Islands, Chile, Colombia, Costa Rica, Cuba, Dominica, Dominican Republic, Ecuador and 30 more

## Features

- Alerts/Notifications
- Delivery Tracking
- Dispatch Management
- GPS
- Live Driver Tracking
- Maintenance Management
- Mobile Access
- Performance Metrics
- Reporting & Statistics
- Reporting/Analytics
- Route Optimisation
- Routing
- Scheduling
- Status Tracking

## Integrations (7 total)

- Google Maps
- Google Sheets
- GrazeCart
- Shopify
- WooCommerce
- Zapier
- monday.com AI Work Platform

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Fleet Management Software](https://www.capterra.co.uk/directory/20007/fleet-management/software)

## Related Categories

- [Fleet Management Software](https://www.capterra.co.uk/directory/20007/fleet-management/software)
- [Route Planning Software](https://www.capterra.co.uk/directory/30944/route-planning/software)
- [Food Delivery Software](https://www.capterra.co.uk/directory/30861/food-delivery/software)

## Alternatives

1. [Restroworks Cloud Kitchen Management Software](https://www.capterra.co.uk/software/1052968/Restroworks-Cloud-Kitchen-Management-Software) — 4.9/5 (103 reviews)
2. [DoorDash for Merchants](https://www.capterra.co.uk/software/1012321/doordash) — 4.1/5 (189 reviews)
3. [OptimoRoute](https://www.capterra.co.uk/software/161579/optimoroute) — 4.6/5 (267 reviews)
4. [GrubHub](https://www.capterra.co.uk/software/210141/grubhub) — 4.3/5 (131 reviews)
5. [Routific](https://www.capterra.co.uk/software/142530/routific) — 4.9/5 (144 reviews)

## Reviews

### "A Game Changer for ISP Companies" — 5.0/5

> **Zachary** | *12 March 2024* | Telecommunications | Recommendation rating: 10.0/10
> 
> **Pros**: At Upper, efficiency is not just a promise; it's a reality. One of the standout features we appreciated the most about Upper was its ability to streamline our technician's routes, making them more efficient than ever before. As an Internet Service Provider (ISP), our needs are unique, requiring a solution that can adapt on the fly. With Upper, we found just that.&#10;&#10;Gone are the days of haphazardly planned service calls. Upper allows us to import addresses needing service and then optimizes the route based on our specific settings. The result? A significant increase in the number of service calls we can handle in a day.&#10;&#10;Before Upper, we were limited to 2-3 service calls a day. Now, thanks to Upper's route optimization capabilities, we can efficiently manage 7-12 service calls daily.This transformation has not only boosted our productivity but also enhanced our customer satisfaction levels.&#10;&#10;In a competitive industry where time is of the essence, Upper has become an invaluable tool for us. Its customization options and route optimization functionality have made it an indispensable part of our operations.
> 
> **Cons**: After encountering an issue with the SMS alerts, we reached out to Upper for assistance. Their prompt response and effective resolution not only fixed the issue but also improved the functionality beyond our expectations. As of now, I cannot identify any drawbacks of using Upper.

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### "Highly Recommend Upper Routing Software" — 5.0/5

> **Tracy** | *26 December 2023* | Consumer Goods | Recommendation rating: 10.0/10
> 
> **Pros**: Ease of set up, ease of daily use, live tracking
> 
> **Cons**: length of time for feedback of missing data
> 
> Our biggest hurdle is missing data which doesn't happen often and it can be due to older cell phones, poor signal strength, etc, but beyond this issue, Upper has continued to add features to make it one of the best driver software apps out there.  Our customers want POD an Upper provides this with up to 5 photos\!

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### "For the price it can’t get much better" — 3.0/5

> **Monica** | *17 April 2024* | Transportation/Trucking/Railroad | Recommendation rating: 3.0/10
> 
> **Pros**: It works well for the most part, the features of photos, notes and time logging stops is wonderful.
> 
> **Cons**: Sometimes it randomly changes routes and it’s not efficient at all and makes no sense why there was a change when no stops have changed. It also doesn’t always show the address properly and takes us to an entirely wrong area.

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### "Easy to use. Extreme time saver. App operates quickly." — 5.0/5

> **Charlie** | *24 March 2024* | Insurance | Recommendation rating: 10.0/10
> 
> **Pros**: We love that it is easy to set up, optimize and modify the routes.  &#10;&#10;If a job is for some reason in the wrong spot you can move it on the map to resolve the situation.&#10;&#10;We use the duplicate route feature constantly.  Once our routes are set up, its set for the season.&#10;&#10;The tech support is extremely responsive and answers questions in a manner that is very simple to follow and understand.&#10;&#10;We only use the service for the winter seasons, and is still affordable for the year.
> 
> **Cons**: I wish you could undo a delivery status to put it back on the route. (I have check complete by accident by double tapping)&#10;&#10;Would be nice to integrate with geocoding. we are clearing snow from driveways and are going on and off of a property until the driveway is clear.  Would be nice if the time on site was automatically started the first time you cross the geofence and stop after the last time you cross, automatically setting you up for the next property.  (Followsoft does this).
> 
> Overall very impressed.  My only request would be the size of the buttons and the clickable area on the buttons could be larger so it doesn't have to be so precise when going through the route. happy to explain further if you're interested.

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### "Upper works for us" — 4.0/5

> **Chris** | *3 April 2024* | Insurance | Recommendation rating: 8.0/10
> 
> **Pros**: The ease of importing routes and dispatching to our inspectors
> 
> **Cons**: A little pricey for smaller companies with under 10 drivers
> 
> It’s worked well for my small company in planning and effectively assigning routes.

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## Links

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