---
description: Discover the benefits and disadvantages of Optify.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: Optify Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Coaching Software](/directory/31395/coaching/software) > [Optify](/software/1011093/optify)

# Optify

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> Optify is an open and flexible coaching platform powering the design, delivery, and management of coaching programs at scale.
> 
> Verdict: Rated **5.0/5** by 13 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Optify?

Organizations with internal or external coaching programs; coaching companies; training, organizational development, or leadership development organizations that provide coaching; independent coaches

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 13 Reviews |
| Ease of Use | 4.9/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.9/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Optify

## Commercial Context

- **Pricing model**: Per User
- **Pricing Details**: Pricing for Teams is tiered based on the number of coaches and coachees who will be using the platform, from 2 coaches to 2000.  Invoicing is monthly, with a 10% discount available for paying annually.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Argentina, Armenia, Australia, Austria, Azerbaijan, Bahrain, Bangladesh, Belarus, Belgium, Benin, Bhutan, Bolivia, Bosnia & Herzegovina, Botswana and 173 more

## Features

- Access Controls/Permissions
- Activity Dashboard
- Alerts/Notifications
- Appointment Scheduling
- Assignment Management
- Client Management
- Communication Management
- Content Library
- Content Management
- Customer History
- Email Management
- Engagement Tracking
- Feedback Management
- Goal Management
- Live Chat
- Participant Profiles
- Performance Metrics
- Program Evaluation
- Progress Tracking
- Project Management
- Reporting & Statistics
- Self Service Portal
- Surveys & Feedback
- Third-Party Integrations
- Workflow Management

## Integrations (6 total)

- Calendly
- Google Calendar
- Google Meet
- Microsoft Exchange
- Microsoft Outlook
- Microsoft Teams

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Coaching Software](https://www.capterra.co.uk/directory/31395/coaching/software)

## Related Categories

- [Coaching Software](https://www.capterra.co.uk/directory/31395/coaching/software)
- [Mentoring Software](https://www.capterra.co.uk/directory/30803/mentoring/software)
- [Customer Engagement Software](https://www.capterra.co.uk/directory/30906/customer-engagement/software)
- [Business Management Software](https://www.capterra.co.uk/directory/30532/business-management/software)
- [Knowledge Management Software](https://www.capterra.co.uk/directory/30094/knowledge-management/software)

## Alternatives

1. [My PT Hub](https://www.capterra.co.uk/software/146651/my-pt-hub) — 4.6/5 (3165 reviews)
2. [Everfit](https://www.capterra.co.uk/software/202837/everfit) — 4.8/5 (344 reviews)
3. [Paperbell](https://www.capterra.co.uk/software/206052/paperbell) — 4.7/5 (149 reviews)
4. [Practice](https://www.capterra.co.uk/software/1037640/practice) — 4.7/5 (32 reviews)
5. [Delenta](https://www.capterra.co.uk/software/215717/delenta) — 4.8/5 (46 reviews)

## Reviews

### "Excellent Coaching Platform" — 5.0/5

> **Deb** | *22 July 2024* | Professional Training & Coaching | Recommendation rating: 9.0/10
> 
> **Pros**: I love the clean, elegant, and intuitive interface - for both coaches and clients. It works well both for individual coaches and for organizations/coaching teams. The resource library is fantastic\!
> 
> **Cons**: I'd love to see contracting functionality added.
> 
> I am very happy with this platform\! It is everything I had hoped it would be.

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### "Increased collaboration" — 5.0/5

> **Sarah** | *16 September 2024* | Professional Training & Coaching | Recommendation rating: 9.0/10
> 
> **Pros**: The platform allows us to manage our coaching business and allows collaboration between the coach and coachee with goal setting, scheduling, resources, and more. The team has listened to our requests and added features regularly.
> 
> **Cons**: The cost of Optify is the most challenging aspect given the pricing structure they use.

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### "Great product for Coaches" — 5.0/5

> **Kristy** | *19 August 2024* | Professional Training & Coaching | Recommendation rating: 10.0/10
> 
> **Pros**: Very intuitive platform\! Able to customize for our coaching \& client needs.
> 
> **Cons**: None- we've had a great experience with both the platform \& the customer service.

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### "Optify Review for C3" — 5.0/5

> **Victor** | *19 July 2023* | Professional Training & Coaching | Recommendation rating: 10.0/10
> 
> **Pros**: The tool teaches you how to manage a coaching program. I also like their support and help articles.
> 
> **Cons**: I would like to not have to use calendly to connect coach calendars.
> 
> This is one of our best vendors. From onboarding to continuous support they have been fantastic.

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### "Optify's Coaching Platform is a Life Saver for Solo Coach Pracitioners who Hate Administrivia" — 5.0/5

> **Jean** | *20 April 2022* | Management Consulting | Recommendation rating: 10.0/10
> 
> **Pros**: The ability to set up a standard coaching engagement with clients is outstanding, along with being able to schedule sessions, set goals, and track progress throughout the engagement.  I love the ability to take session notes, and deepen client learning through the ability to assign resources from the wonderful Resource Library (and the ability to create my own resources is a nice add too).  Tracking sessions and progress is easy, and the ability to schedule or reschedule meetings is great.  I am using Calendly and it integrates seamlessly with the Optify Platform.  I get consistently positive comments from my clients on the ease of use from their perspective as well.  As someone who has often kept these elements in different places, this has saved me a huge amount of time.  I often share the platform with my client as we co-create goals together, which I find is a great way to document as you go.  Returning to the platform makes remembering the details much less stressful which I also really appreciate.
> 
> **Cons**: The only thing missing from my standpoint is invoicing capability. However, I have my own system for that and have not found that to be a big issue.  I can easily go into the platform and see where I am with a client and that makes invoicing really easy (versus tracking the number of sessions in one place, the meetings in another place, my notes in a third place etc.).
> 
> The Optify platform has improved my coaching business by giving me the integrated tools to initiate and track client engagements and provide a way to share the coaching journey more fully and transparently with my clients.  This has allowed me to focus ON COACHING  vs THE BUSINESS OF COACHING.  And for those of us who are working as sole practitioners, that is a critical gain of time back\! And the client benefits from my ability to focus on what is most important - their development\!

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/1011093/optify)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/227866/Optify/> |
| en-AE | <https://www.capterra.ae/software/1011093/optify> |
| en-AU | <https://www.capterra.com.au/software/1011093/optify> |
| en-CA | <https://www.capterra.ca/software/1011093/optify> |
| en-GB | <https://www.capterra.co.uk/software/1011093/optify> |
| en-IE | <https://www.capterra.ie/software/1011093/optify> |
| en-IL | <https://www.capterra.co.il/software/1011093/optify> |
| en-IN | <https://www.capterra.in/software/1011093/optify> |
| en-NZ | <https://www.capterra.co.nz/software/1011093/optify> |
| en-SG | <https://www.capterra.com.sg/software/1011093/optify> |
| en-ZA | <https://www.capterra.co.za/software/1011093/optify> |
| fr | <https://www.capterra.fr/software/1011093/optify> |
| fr-BE | <https://fr.capterra.be/software/1011093/optify> |
| fr-CA | <https://fr.capterra.ca/software/1011093/optify> |
| fr-LU | <https://www.capterra.lu/software/1011093/optify> |
| it | <https://www.capterra.it/software/1011093/optify> |

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