---
description: Discover the benefits and disadvantages of Taguchi.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: Taguchi Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [Taguchi](/software/1011024/taguchi)

# Taguchi

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> Taguchi is a powerful distributed customer engagement platform built for multi-location businesses with local stores or agents.
> 
> Verdict: Rated **4.9/5** by 9 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Taguchi?

Taguchi’s software is specifically designed and supported for companies with franchisees, branches, local stores and agents -  in any industry, globally.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 9 Reviews |
| Ease of Use | 4.9/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.9/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Taguchi

## Commercial Context

- **Starting Price**: A$5,000.00
- **Pricing model**: Usage Based
- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Dutch, English, French, German, Italian, Japanese, Traditional Chinese
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 210 more

## Features

- A/B Testing
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Contact Management
- Conversion Tracking
- Customer Segmentation
- Customizable Fields
- Drip Campaigns
- Email Marketing
- Email Tracking
- Event Triggered Actions
- Landing Pages/Web Forms
- Lead Management
- Lead Qualification
- Marketing Automation
- Mobile Optimization
- Multi-Channel Marketing
- ROI Tracking
- Reporting/Analytics
- Segmentation
- Social Marketing
- Subscriber Management
- Template Management
- Third-Party Integrations
- WYSIWYG Editor
- Website Visitor Tracking

## Integrations (16 total)

- API Connector
- API Suite
- Amazon S3
- Azure Blob Storage
- Formstack Suite
- Google Ads
- Meta for Business
- SFTP Drive
- Sinch MessageMedia
- Snowflake
- TASK
- Tall Bob
- TikTok
- Twilio
- Webhook Relay

... and 1 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Marketing Automation Software](https://www.capterra.co.uk/directory/6/marketing-automation/software)

## Related Categories

- [Marketing Automation Software](https://www.capterra.co.uk/directory/6/marketing-automation/software)
- [Email Marketing Software](https://www.capterra.co.uk/directory/30013/email-marketing/software)

## Alternatives

1. [HubSpot Marketing Hub](https://www.capterra.co.uk/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews)
2. [Systeme.io](https://www.capterra.co.uk/software/198994/systeme) — 4.8/5 (2126 reviews)
3. [ActiveCampaign](https://www.capterra.co.uk/software/79367/activecampaign) — 4.6/5 (2561 reviews)
4. [Brevo](https://www.capterra.co.uk/software/132996/brevo) — 4.6/5 (3408 reviews)
5. [MailerLite](https://www.capterra.co.uk/software/136603/mailerlite) — 4.7/5 (2256 reviews)

## Reviews

### "amazing email management tool" — 5.0/5

> **Danish** | *4 September 2022* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: I heard about this software from my friend. My friend told that it is so amazing  tool for email management and email marketing. After using this application i found it very useful for mailing.
> 
> **Cons**: it is a bit difficult to use for a new comer. Further, i am facing advertisement issue while using the application.
> 
> it is wonderful application for email management.

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### "We couldn't live without Taguchi" — 5.0/5

> **Roshni** | *16 July 2021* | Airlines/Aviation | Recommendation rating: 10.0/10
> 
> **Pros**: The ability to be able to quickly send targeted and segmented emails on a daily basis is critical to our business.&#10;&#10;We can also communicate any updates and changes to our customer's bookings instantly.&#10;&#10;Their account management and technical support team have been incredible to work with for many years and we will continue to work with them for many years to come.
> 
> **Cons**: There are no cons to list here because any improvements that we can think of, the Taguchi support and development teams help us to implement.
> 
> Thanks to the Taguchi platform and supportive, talented team, we have been able to improve our subscriber engagement in our marketing communications.

-----

### "Great Marketing Automation platform" — 5.0/5

> **Jack** | *15 December 2021* | Retail | Recommendation rating: 9.0/10
> 
> **Pros**: It is easy to use and turning around new email campaigns and automated journeys is surprisingly easy.
> 
> **Cons**: Using targeting expressions to target can be tricky, but all platforms have this issue. They have an incredible client services team which are always on hand to get the target expression as accurate as possible.
> 
> The ease of campaign setup and excellent client services sets them apart.

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### "Marketing Manager" — 5.0/5

> **Lana** | *18 July 2021* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: The easy to use interface. You can see real time performance metrics quickly. &#10;&#10;A dedicated team (support, front \&amp; back end devs) make it seamless when integrating with other platforms and technologies.
> 
> **Cons**: Taguchi ticks a lot of boxes for our email strategy.  Some reporting dashboards that are bespoke to Webjet's needs are lacking currently, however the Taguchi team are working with us on a custom solution.

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### "New Optical start-up adopts Taguchi from the early days." — 5.0/5

> **Paula** | *14 September 2021* | Hospital & Health Care | Recommendation rating: 10.0/10
> 
> **Pros**: Taguchi is an intuitive product that can be customised and set up for your business through a comprehensive onboarding experience. I like the ease of the communications templates, the set and forget functionality, along with the reliable API integration with our data.
> 
> **Cons**: I don't have something that I like the least.
> 
> The Taguchi team are professional, thorough, well considered and experienced to guide you through the best set up for your business objectives. They do what they say they are going to do, they have a strong customer service focus and offer an amazing help desk for ongoing day to day support.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/1011024/taguchi)

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