Dealertrack

Dealertrack

by Dealertrack

Who Uses This Software?

Web-based auto-dealer solution for franchised automotive dealerships which helps with digital contracting, aftermarket product cancellations, performance management and more.

Average Ratings

71 reviews
  • Overall 4.4/5
  • Ease of Use 4.2/5
  • Customer Service 4.3/5
  • Features 4.3/5
  • Value for Money 4.3/5

Product Details

  • Free Version No
  • Free Trial No
  • Deployment Cloud, SaaS, Web
  • Training In Person
    Webinars
    Documentation
  • Support Business Hours
    Online

Vendor Details

  • Dealertrack
  • http://www.dealertrack.com
  • Founded 2001

About Dealertrack

Dealertrack DMS provides a cloud-based solution designed to help dealerships grow with easy-to-use, connected processes and open integration. The intelligent platform, backed by Cox Automotive, is right-sized for franchise dealers providing Opentrack access to third-party vendors so your data is available when, and where, you need it mostwithout extra fees. More than just a technology vendor, Dealertrack is a committed partner to dealerships success.

Dealertrack Features

  • Accounting Management
  • Buy-Here Pay-Here Dealer
  • Collections Management
  • Contact Database
  • Document Management
  • Financing Management
  • Lease Tracking
  • New Car Dealer
  • Service Department
  • Used Car Dealer
  • Website Integration

Dealertrack Most Helpful Reviews

Dealertrack DMS

Reviewed on 31/03/2019
Benjamin L.
Director Maintenance Operations
Automotive, 501-1,000 Employees
Used the Software for: 1+ year
Reviewer Source 
5/5
Overall
4/5
Ease of Use
4/5
Features & Functionality
5/5
Customer Support
4/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: I use this software daily to help keep the productivity at my company flowing. It allows us many great options to manage our operations. I would recommend this to those that are looking at the product for a complete solution.

Pros: The software offers a true variety of options when it comes to daily operations. The team at Dealertrack is always on top of updates and communication and the system rarely if ever has any issues.

Cons: There aren't many cons from my standpoint, it provides a tool to help get things done in an efficient manner. The only issue you may run into is when you have people setting up others accounts, they can either give too much or too little to the user in terms of options. I would advise training the HR or whomever you will have set the program up to be very specific to each persons roll in the company, again this is a user issue not the program itself

Second Best of Lender Submission Platforms

Reviewed on 03/12/2019
Britney M.
Digital Advertising
Marketing & Advertising, 51-200 Employees
Used the Software for: 2+ years
Reviewer Source 
4/5
Overall
3/5
Ease of Use
5/5
Features & Functionality
5/5
Customer Support
5/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Overall, it is an easy to use, And more importantly, easy to train platform. However, it lacks in the overall non pay-to-play capability in relation to it's peers.

Pros: It is very easy to train employees to use and is esthetically appealing. Also, its integration with other products, specifically its DMS, is second to none.

Cons: It is limited. You have to pay for everything. It has limited internal capabilities. Very expensive. No captive has partnered with them to mitigate said costs.

Good tool but not great

Reviewed on 18/12/2019
Adam K.
Finance Manager
Automotive, 51-200 Employees
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
3/5
Ease of Use
3/5
Features & Functionality
4/5
Customer Support
4/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Dealertrack is mandatory for my job. The dealership has been using it since before I started working here. Its old school and could use a facelift. I hear they're coming out with a unify system but we'll see if it is much of an improvement.

Pros: It allows me to accomplish most of my daily tasks without much headache

Cons: The user interface isn't great. It could be so much better. Some parameters should be automatic. In the forms section the scroll function is weird and everything seems very old school.

The Gold standard

Reviewed on 25/11/2019
Michael S.
Finance Director
Automotive, 51-200 Employees
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
5/5
Ease of Use
5/5
Features & Functionality
5/5
Customer Support
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Pros: Before Dealertrack, trying to get credit applications over to banks was a tedious and monotonous process in which created a lot of tension for customers. The reason? Because to wait for a disposition for a customer could take quite some time. Enter Dealertrack! With Dealertrack, getting approvals was quick and easy.

Cons: Nothing to report. During the time that I used it, I don't ever recall having any issues or having to call them up for either training or technical support. This is a true testament to how easy their software is to use.

When it works it is acceptable.

Reviewed on 05/12/2018
Verified Reviewer
Quality Assurance Analysts
Automotive, 201-500 Employees
Used the Software for: 1+ year
Reviewer Source 
3/5
Overall
3/5
Ease of Use
4/5
Features & Functionality
Customer Support
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Pros: When it is up and running it is useful and would be great, the idea of what it can do is exactly what you would want. If I want to see the service history from the last year I couldn't get all the information I needed. Not sure if this is because we didn't have the software integrated correctly or what.

Cons: Had problems logging on in the morning when I first got to work. The Vin scanner doesn't always read on the first try, have to scan and scan to get it to read. The mobile application just didn't work fast enough. I often had to go back to my desk to get all the data I needed and by then it was too late to capitalized on the initial interaction with the customer.

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