---
description: Discover the benefits and disadvantages of SendGrid.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: SendGrid Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Email Tracking Software](/directory/31325/email-tracking/software) > [SendGrid](/software/1004681/sendgrid)

# SendGrid

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> SendGrid is a cloud-based email API, delivery and marketing platform that helps businesses manage email communication needs.
> 
> Verdict: Rated **4.2/5** by 752 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses SendGrid?

SendGrid serves everyone from independent developers to enterprise level corporations, marketers, high-volume senders, enterprises, eCommerce businesses, and startups.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.2/5** | 752 Reviews |
| Ease of Use | 4.1/5 | Based on overall reviews |
| Customer Support | 3.7/5 | Based on overall reviews |
| Value for Money | 4.0/5 | Based on overall reviews |
| Features | 4.1/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Twilio
- **Location**: San Francisco, US
- **Founded**: 2008

## Commercial Context

- **Starting Price**: US$15.00
- **Pricing model**: Usage Based (Free version available) (Free Trial)
- **Pricing Details**: Free Plan: up to 100 emails per day.

Paid plans available beginning at $14.95/mo.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, iPhone (Mobile)
- **Supported Languages**: English
- **Available Countries**: Argentina, Australia, Austria, Brazil, Canada, Chile, China, Colombia, France, Germany, Hong Kong SAR China, India, Ireland, Israel, Japan, Mexico, New Zealand, Singapore, Switzerland, Taiwan and 2 more

## Features

- A/B Testing
- API
- Alerts/Notifications
- Autoresponders
- CAN-SPAM Compliance
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Catch-all Server Detection
- Click Tracking
- Communication Management
- Contact Management
- Customer History
- Customer Segmentation
- Customizable Fields
- Disposable Email Detection
- Domain Check
- Drag & Drop
- Email Management
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Forms Creation & Design
- Landing Pages/Web Forms
- List Management
- Message Personalisation
- Mobile Optimization
- Process/Workflow Automation
- Real-Time Notifications
- Reporting/Analytics
- Signature Management
- Simple Mail Transfer Protocol (SMTP)
- Spam Blocker
- Subscriber Management
- Syntax Check
- Team Management
- Template Management
- WYSIWYG Editor

## Integrations (6 total)

- Google Analytics 360
- Google Cloud
- Heroku
- IBM Cloud
- Microsoft Azure
- WordPress

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Email Tracking Software](https://www.capterra.co.uk/directory/31325/email-tracking/software)

## Related Categories

- [Email Marketing Software](https://www.capterra.co.uk/directory/30013/email-marketing/software)
- [Email Management Software](https://www.capterra.co.uk/directory/30553/email-management/software)
- [Email Validation Tools](https://www.capterra.co.uk/directory/31341/email-verification-tools/software)
- [Email Tracking Software](https://www.capterra.co.uk/directory/31325/email-tracking/software)
- [Transactional Email Software](https://www.capterra.co.uk/directory/31564/transactional-email/software)

## Alternatives

1. [Gmail](https://www.capterra.co.uk/software/202338/gmail) — 4.8/5 (13329 reviews)
2. [Brevo](https://www.capterra.co.uk/software/132996/brevo) — 4.6/5 (3411 reviews)
3. [Mailchimp](https://www.capterra.co.uk/software/110228/mailchimp) — 4.5/5 (17572 reviews)
4. [MailerLite](https://www.capterra.co.uk/software/136603/mailerlite) — 4.7/5 (2256 reviews)
5. [Constant Contact](https://www.capterra.co.uk/software/31898/constant-contact) — 4.3/5 (2913 reviews)

## Reviews

### "Business solution to ensure your saas email arrives as intended" — 4.0/5

> **Mike** | *18 September 2024* | Museums & Institutions | Recommendation rating: 9.0/10
> 
> **Pros**: Pro solution for ensuring the mails you send from your domain using saas products get through to their destination
> 
> **Cons**: Highly configurable which can make it more complex to get your head around
> 
> Quick to set up and test to ensure it meets your email needs before committing to a subscription

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### "Solid automated transactional email provider" — 3.0/5

> **Steven** | *11 February 2025* | Media Production | Recommendation rating: 6.0/10
> 
> **Pros**: Use it on one of our brands and great for transactional emails
> 
> **Cons**: User interface is not the best for marketing emails. Have to go through our dev team for amends.
> 
> Great for automated emails that you can set up and let trigger in the background.

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### "Reliable and very good" — 5.0/5

> **Irina** | *20 December 2024* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: Easy integration, clear UI to work with.
> 
> **Cons**: The design template library versioning can be confusing

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### "Great deliverability and straightforward to use" — 5.0/5

> **Nabil** | *29 October 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Simple to use and from what we've seen, great deliverability for our customer communications.
> 
> **Cons**: Had a little complication getting setup (mixture of sendgrid account vs twilio), but thier support helped me sort it out.
> 
> SendGrid has worked great and has been a good addition to our customer communications, sitting outside of our marketing platforms.

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### "A solid tool for any marketeer." — 5.0/5

> **Xavier** | *28 October 2024* | Food & Beverages | Recommendation rating: 10.0/10
> 
> **Pros**: Sendgrid is really userfriendly and budget friendly.
> 
> **Cons**: It lacks a bit of flexibility from a design stand point but makes up for in intuitiveness.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/1004681/sendgrid)

## This page is available in the following languages

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| en | <https://www.capterra.com/p/204113/SendGrid/> |
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| en-AU | <https://www.capterra.com.au/software/1004681/sendgrid> |
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