---
description: Discover the benefits and disadvantages of Tableau.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Tableau Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Business Intelligence Platform](/directory/23/business-intelligence/software) > [Tableau](/software/77260/tableau)

# Tableau

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> Business intelligence solution that allows businesses to connect with data sources, build interactive visualizations \&amp; share insights.
> 
> Verdict: Rated **4.6/5** by 2350 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Tableau?

Tableau is used by analysts, data and IT leaders, business leaders, developers, marketing departments, finance departments, sales teams, and support and service teams.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 2350 Reviews |
| Ease of Use | 4.1/5 | Based on overall reviews |
| Customer Support | 4.2/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Salesforce
- **Location**: San Francisco, US
- **Founded**: 2003

## Commercial Context

- **Starting Price**: US$15.00
- **Pricing model**: Per User (Free version available) (Free Trial)
- **Pricing Details**: For Individuals&#10;&#10;Tableau Creator: $70 USD/user/month, billed annually&#10;&#10;For Teams \&amp; Organizations &#10;&#10;(On-premises or public cloud)&#10;Tableau Creator: $70 USD/user/month, billed annually&#10;Tableau Explorer: $35 USD/user/month, billed annually&#10;Tableau Viewer: $12 USD/user/month, billed annually | min. 100 Viewers required&#10;&#10;Fully hosted by Tableau&#10;&#10;Tableau Creator: $70 USD/user/month, billed annually&#10;Tableau Explorer: $42 USD/user/month, billed annually&#10;Tableau Viewer: $15 USD/user/month, billed annually | min. 100 Viewers required
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise)
- **Supported Languages**: Chinese, English, French, German, Japanese, Korean, Portuguese, Spanish
- **Available Countries**: Australia, Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, Guernsey, India, Ireland, Japan, Jersey, Netherlands, Norway, Saudi Arabia, Singapore, South Africa, Sweden and 3 more

## Features

- API
- Access Controls/Permissions
- Ad hoc Reporting
- Alerts/Escalation
- Alerts/Notifications
- Annotations
- Behavioural Analytics
- Campaign Tracking
- Collaboration Tools
- Customer Database
- Customisable Dashboard
- Customisable Reports
- Dashboard Creation
- Data Analysis Tools
- Data Capture and Transfer
- Data Connectors
- Data Discovery
- Data Integration
- Data Management
- Data Mapping
- Data Visualisation
- Drag & Drop
- ETL Tools
- Event Logs
- Heatmaps
- High Volume Processing
- Information Governance
- Interactive Reports
- KPI Monitoring
- Metadata Management
- Multiple Data Sources
- Multivariate Analysis
- Performance Metrics
- Performance Monitoring
- Publishing/Sharing
- Real-Time Analytics
- Regression Analysis
- Reporting & Statistics
- Reporting/Analytics
- Scheduled/Automated Reports
- Search/Filter
- Self Service Data Preparation
- Self-service Analytics
- Statistical Process Control
- Statistical Simulation
- Text Analysis
- Trend Analysis
- Visual Analytics
- Visual Discovery
- Website Analytics

... and 34 more features

## Integrations (25 total)

- Altair AI Studio
- Alteryx Designer
- Anaplan
- Attivio
- ClickTale
- CloverDX
- Datameer
- Google Analytics 360
- Google Sheets
- Infor OS
- Jedox
- Khoros Marketing
- Kognitio
- Microsoft Excel
- Microsoft SQL Server

... and 10 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Business Intelligence Platform](https://www.capterra.co.uk/directory/23/business-intelligence/software)

## Related Categories

- [Business Intelligence Platform](https://www.capterra.co.uk/directory/23/business-intelligence/software)
- [Reporting Tools](https://www.capterra.co.uk/directory/30053/reporting/software)
- [Data Visualisation Tools](https://www.capterra.co.uk/directory/30696/data-visualization/software)
- [Dashboard Software](https://www.capterra.co.uk/directory/30839/dashboard/software)
- [Heatmap Software](https://www.capterra.co.uk/directory/30977/heatmap/software)

## Alternatives

1. [Microsoft Power BI](https://www.capterra.co.uk/software/176586/power-bi) — 4.6/5 (1873 reviews)
2. [Google Analytics 360](https://www.capterra.co.uk/software/177042/google-analytics) — 4.7/5 (8090 reviews)
3. [Looker](https://www.capterra.co.uk/software/169053/looker) — 4.5/5 (282 reviews)
4. [Domo](https://www.capterra.co.uk/software/119119/domo) — 4.3/5 (330 reviews)
5. [MATLAB](https://www.capterra.co.uk/software/125813/matlab) — 4.6/5 (2091 reviews)

## Reviews

### "Powerful Visual Analytics for Data‑Driven Teams" — 4.0/5

> **Hameeda** | *18 March 2026* | Financial Services | Recommendation rating: 9.0/10
> 
> **Pros**: Strong, clear data visualisations that make insights easy to understand. Smooth drag‑and‑drop interface once you get used to it. Connects well to many data sources.
> 
> **Cons**: Steep learning curve for advanced features. Pricing can be high for smaller teams. Some workflows feel split between different Tableau products.
> 
> Tableau makes it easy to turn complex data into clear, interactive visuals. Once you understand the basics, building dashboards and exploring insights feels smooth and efficient, though some advanced features take time to learn.

-----

### "Easy to use and visualise data for all our internal stakeholders" — 4.0/5

> **Anthony** | *24 February 2025* | Accounting | Recommendation rating: 8.0/10
> 
> **Pros**: Easy to use, customise and create dashboards. One of the best pieces of software I've used to visualise data. A one stop shop for our internal stakeholders to monitor items important to them. Handles big amounts of data well.
> 
> **Cons**: If you're trying to get a lot of data onto a crosstab can become clunky to set up. The Customer Support also isn't great.
> 
> Overall been good, quite an easy learning curve when you know how and community provides good support even if customer service doesn't.

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### "Powehouse of datavisualisation, but a big investment." — 4.0/5

> **Verified Reviewer** | *27 April 2026* | Biotechnology | Recommendation rating: 6.0/10
> 
> **Pros**: I think the dashboards are beautiful, and drilling down into different levels gives you a lot of freedom in analysing trends. Connecting to databases is easy and there are many options e.g. SQL/CSV/Text.
> 
> **Cons**: There is a large learning curve to use Tableau for data visualisation and analysis, so in my opinion, training is required. Given that the licences are expensive, this makes the cost of entry to use Tableau in a company quite high, especially for small companies.
> 
> It's clear that Tableau is an industry standard for creating dashboards and visualising data. It can go deep into analysis and present results in a completely customisable way. However, for smaller projects and lighter uses, it's an expensive piece of software. There are other competitors which are low cost and would get you 75% of the way there (e.g. Google Data studio and Power BI form microsoft).

-----

### "Tableau for reporting" — 5.0/5

> **Amy** | *9 January 2025* | Retail | Recommendation rating: 8.0/10
> 
> **Pros**: Easy to pull reports,  good layout, report is easy to read.
> 
> **Cons**: At one point had some issues signing in and quite a long winded process to get support
> 
> Really good, easy to use, intuitive and well thought out platform.

-----

### "The best when it comes to visualization" — 5.0/5

> **Ajoke** | *24 December 2024* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: It is a great tool for visualization and data analysis.
> 
> **Cons**: I haven't noticed anything wrong with it for now.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/77260/tableau)

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| en | <https://www.capterra.com/p/208764/Tableau/> |
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