--- description: Discover the benefits and disadvantages of Apple Pay. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Apple Pay Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [Mobile Banking Software](/directory/10063/mobile-banking/software) > [Apple Pay](/software/212840/apple-pay) # Apple Pay Canonical: https://www.capterra.co.uk/software/212840/apple-pay Page: 1 / 35\ Next: [Next page](https://www.capterra.co.uk/software/212840/apple-pay?page=2) > Cloud-based secure digital wallet application designed for payment processing, sales tracking, processing returns, and more > > Verdict: Rated **4.7/5** by 842 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 842 Reviews | | Ease of Use | 4.8/5 | Based on overall reviews | | Customer Support | 4.5/5 | Based on overall reviews | | Value for Money | 4.7/5 | Based on overall reviews | | Features | 4.7/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Apple ## Commercial Context - **Pricing model**: Per Feature - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United States ## Features - Digital Wallet ## Support Options - Email/Help Desk - Phone Support - Chat ## Category - [Mobile Banking Software](https://www.capterra.co.uk/directory/10063/mobile-banking/software) ## Alternatives 1. [Remitly](https://www.capterra.co.uk/software/1016819/remitly) — 2.2/5 (82 reviews) 2. [Stocard](https://www.capterra.co.uk/software/1016799/stocard) — 4.9/5 (42 reviews) 3. [Papara](https://www.capterra.co.uk/software/1013310/papara) — 5.0/5 (2 reviews) 4. [Albert](https://www.capterra.co.uk/software/1025494/albert) — 4.6/5 (5 reviews) 5. [WWS Mobile](https://www.capterra.co.uk/software/181668/wws-mobile-mobile-banking-software) — 4.7/5 (17 reviews) ## Reviews ### "Great product, easy to set up and safe to use." — 5.0/5 > **Charlie** | *10 February 2025* | Health, Wellness & Fitness | Recommendation rating: 10.0/10 > > **Pros**: Easy to set up and log into, then can be used with multiple products, tablets, phones, watches etc. Can add multiple cards and payment options. Very simple. > > **Cons**: No negatives to note with this product. I have only been able to use recently as moving over to Apple from another brand, but have been incredibly happy since the move over. > > Great\! Really easy to set up and use. Once set up, nothing to action. Easy to use on multiple devices. Set up on watch, but yet to use. ----- ### "Easy Apple" — 5.0/5 > **Michaela** | *26 April 2025* | Hospital & Health Care | Recommendation rating: 10.0/10 > > **Pros**: Really really easy to set up and really easy to use \! It also runs smoothly and I’ve never had any problems with it it’s also a life saver if you have forgotten to take your card out with you and you can also use it to purchase things online which is sooo much quicker to check out with > > **Cons**: There’s nothing really negative i could say about it but if I had to choose I would say that after so many taps / using it it will decline and it makes you need to use your card and put your pin in to carry on using it for security reasons which is good in a way but can also be slightly annoying especially if you’ve forgotten to take your physical card out with you and have no other way of paying > > I found it really easy to set up and use I would recommend it to anybody \! It’s a fabulous idea ----- ### "apply pay app" — 5.0/5 > **kirsty** | *14 March 2025* | Events Services | Recommendation rating: 3.0/10 > > **Pros**: the app is great and fast for making any payment > > **Cons**: I have not had any issue with this app.. > > my experience of this app is the best... ----- ### "Great for using remotely" — 5.0/5 > **Andrew** | *28 February 2025* | Research | Recommendation rating: 9.0/10 > > **Pros**: The quickness of the product for making payments with saved information > > **Cons**: It can sometimes take time to load instead of using a physical payment > > Overall very positive with excellent versatility ----- ### "The End of the Physical Wallet" — 4.0/5 > **Verified Reviewer** | *23 April 2026* | Financial Services | Recommendation rating: 7.0/10 > > **Pros**: I love that I can leave my house with just my phone and still pay for everything. The fact that it doesn't share my actual card number with merchants gives me huge peace of mind > > **Cons**: The biggest drawback is the dependency on battery life—if your phone dies, you can't pay. You will need to first find a charger to continue to use Apple Pay. > > It has completely changed my daily routine. Transactions are faster and the integration with the Wallet app makes tracking my spending effortless ----- Page: 1 / 35\ Next: [Next page](https://www.capterra.co.uk/software/212840/apple-pay?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/212840/apple-pay) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | ----- ## Structured Data