Custobar Reviews

Data enrichment by automation

Comments: Custobar has significantly reduced the workload of its employees. Employees are given significantly more time for the work for which they are hired than for enriching data manually. With the help of the service, we have also made our data much richer and learned more from our customers.

Pros:

The most useful and impressive feature for us is the data collected by the program about other services we use. The service is easy to set up and really easy to use.

Cons:

We have been using the system for about a year and we have not noticed any shortcomings

Flexible Omni-channel tool that does it all

Comments: Very happy with the product. Almost in an instant, we managed to open few new direct marketing channels and enable automated audience exports to our paid advertising via Custobar. So far new needed features have been looking promising as well.

Pros:

Customer support has been a great help in implementation phase of every new tool within Custobar. Other than that... Custobar allows us fit a bunch of tools under one hood. That brings us much needed transparency between channels and enables us to learn more from our customers - and use that knowledge more precisely.

Cons:

It is a tad technical product unlike some visually compelling competition (which then have more limitation in the technical side though).

Easy to create campaigns with follow up and insights

Comments: Effectivness in producing mail campaigns, very quick and easy.
Overall view (360-view) of our customers
Custobar solved our GDPR compliance.

Pros:

The 360-view of our customers is very helpful, we had no total/360-view of our customers. Easy implementing via API which we use for other services. Very fast and effective creation mail capaigns

Cons:

Search for customers and audiences is not intuitive, more like programming/code style

Custobar helps us in our growth

Pros:

Custobar is easy to use and gives us valuable information on our customers and their shopping behavior, which we use in our marketing decisions. Customer support and experience are great; I feel Custobar is really willing us to grow and prosper!

Cons:

Custobar analytics should still be developed in order to get more in depth analysis of our actions, especially with regards to the automations.

Review for Custobar

Comments: Always getting the best support and quick help.

Pros:

Integration with our existing business processes and e-commerce was easy and benefits are measurable. intuitive and easy to use and do newsletters weekly.

Cons:

Only cons is that I wish I had more time to use all the good features and do more automations.

Goede tool om mee te starten

Comments: We kunnen klanten bereiken die nieuw zijn en prospects overtuigen om hun aankoop te voltooien door een abandoned cart email.

Pros:

Software die alles centraal heeft : productfeed, klantendata, emailing, etc, je hoeft dus geen verschillende tools te gebruiken. Ik denk dat het een goede tool is om mee te starten.

Cons:

Niet alles is even vanzelfsprekend en de werking heeft toch wat duiding nodig, voornamelijk rond automations is het soms moeilijk om alles op te zetten qua doelgroep bepaling etc. Ook rapportage is niet erg duidelijk doordat je maar 3 maanden terug kan kijken.