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About Business Wire Suite

Cloud-based PR solution that helps businesses with measuring news visibility across media, financial, and consumer landscape.

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Kristina H.
Kristina H.
Nonprofit Owner in US
Verified LinkedIn User
Nonprofit Organization Management, 2-10 Employees
Used the Software for: 1-5 months
Reviewer Source

Alright

5 2 months ago New

Comments: We decided against the program and have since moved to a new one, that again we are trialing. Too much clutter and dysfunction from the system too regularly.

Pros:

There are needed tools, needed elements for sure. The platform handles large amounts of people well. Communication is eased through its application.

Cons:

There are so many other programs that function more seamlessly than this, and also have more features.

Verified Reviewer
Director, Executive Projects (Office of the DHS Director) in US
Verified LinkedIn User
Government Administration
Used the Software for: 2+ years
Reviewer Source

I've never had a bad experience using Business Wire for press releases.

5 3 years ago

Pros:

Business Wire is a go-to for the non-profits I have worked with over the past 10 years. I can't recommend it highly enough for getting news out to the press.

Cons:

There is a bit of a learning curve to using Business Wire, but once you get the hang of it, you don't have to worry about problems or bugs. It is flawless in that regard.

Verified Reviewer
Account Director in US
Verified LinkedIn User
Marketing & Advertising, 2-10 Employees
Used the Software for: 2+ years
Reviewer Source

Top tier wire distribution

4 3 years ago

Pros:

When it comes to wire distribution, Business Wire is the best option if agencies/clients can afford it. Widest distribution of all of the wire services, includes international, which is usually not included in PRWeb or PR Newswire.

Cons:

Business Wire is generally the most expensive option, and while it does get the most reach, it may not be worth the expense for smaller or mid-size companies who can distribute releases at a fraction of the cost on other wire services.

Esther L.
seo in Israel
Financial Services, 11-50 Employees
Used the Software for: 1+ year
Reviewer Source

Great product with great results

4 2 years ago

Comments: For a press release that needs to make an impact, Business Wire is a great option! The outreach is the best we've seen in our niche, although it is a lot pricier.

Pros:

The outreach potential is really good, much better than cheaper products. Customer service is amazing - very accommodating and helpful.

Cons:

It costs a lot of money to attach an image to your press release and is a lot more expensive than other products on the market. Interface is not so user friendly, but gets the job done.

Alex V.
Alex V.
Vice President in US
Verified LinkedIn User
International Affairs, 1,001-5,000 Employees
Used the Software for: 1+ year
Reviewer Source

easily send press releases to targeted audiences

4 4 years ago

Comments: Send a targeted message to a wide audience.

Pros:

Easy to set up and distribute press releases targeted by area, demographic, or industry. Utilize images and other multimedia to ensure maximum impact

Cons:

Occasionally unclear what distribution is best for a given release, and hard to differentiate similar distributions