Direct Mail Reviews

"Alternative to MailChimp"

Comments: Wonderful! Amazing app and great experience so far.

Pros: It is very easy to use and provides the basic bells and whistles needed to track any campaign.

Cons: I know it is not possible, but there needs to be a way to track reasons why a person would file a report. I've experienced people I've known well reporting me, rather than merely unsubscribing. One I called up and she said she did it by accident. Not even sure how that can be an accident, but ok. It would help to understand user behavior with clear reasons to get a better sense of what I might have done wrong with a user, so I can avoid certain pitfalls in the future.

"Enthusiasm"

Comments: The reports keep tabs on and flag up bounces and soft bounces - such facilities leave me free to draft the content.

Pros: This is mature mac software that grows over time. I have been using it for years and in the work place I have a handful of softwares that are the business. In addition to doing what is asked of it reports are chelated and exported effortlessly. A potentially drudge job becomes a pleasure with this, the right software.

Cons: I haven't found anything to complain about yet.

"A Great email marketing application"

Comments: Having used Direct Mail for many years I can attest to the effort put into keeping it fresh. The customer support is outstanding.

Pros: Well thought out and updated on a regular basis, you can tell that the developers of Direct Mail take pride in their product. It is a solid and stable application that I have relied on for years to do my email marketing campaigns for clients.

Cons: As with any application you always say, I wish it did x, but nothing significant enough to warrant inclusion here.

"Excellent application. Easy to use. Great value for money."

Pros: The product never failed to work and is easy to use, easy to customize, excellent selection of editable templates.

Cons: I actually cannot think of any cons. It works perfectly and has never given me problems and the updates are excellent.

"Very useful marketing tool"

Pros: Very easy to use design functions. Quick to prepare newsletters etc.

Cons: High cost of purchasing email credits restricts how much we can use this tool.

"Looking for an Apple native app and does it better than Constant Contact or MailChimp? It's here!"

Pros: I have TOTAL control in all facets from creation to execution; publishing, campaign follow up, and the minutia details. All here

"First time user"

Comments: Regular contacts with clients...small bitesize chunks mean they are not being overwhelmed with too much in one mail out.

Pros: Being able to set up multiple mail-outs that will now go out automatically. Like b being able to see the reports fort feedback on if what I'm sending out is of use to the recipients.

Cons: Not sure all of the functionality yet....but will get there...still only a first time user.

"Best email program ever!"

Comments: Direct Mail allows me to stay in touch with my fans on a regular basis thus increasing my visibility and the amount of people that show up to my concerts.

Pros: The software is easy to use and is being updated to add more features at a regular pace.

Cons: The button function has been giving me some problems in formatting and I wish the program had more graphic and text functions. Like being able to use system fonts and being able to kern text.

"Longtime Love Interest"

Comments: My overall experience has been wonderful. This is a pro-level tool that every small, indie, business should make great use of. It is light on the wallet and there every time you need it.

Pros: What I like most about this software is that it is there just when I want it. There is no needling "missing you" emails, no fees for when I have a busy time and just can't get to it and no fuss on telling me how to make my emails better. It is an all around pleasure.

Cons: What I like least about this software is that it has such a tight complaint algorithm. I, totally, understand why and the reasoning for this. I am aware the industry is traditionally squirley about spam reporting. Not saying any company has handled it better than this software. However, as a business who tries hard to deliver information with lots of paths for people to opt-out, it always amazes me when people simply forget they opted-in ;)

"A great all-around DM solution"

Pros: Great Templates, Ease of use and customization, Very good analytics. Renders very well on all kinds of devices and there's plenty of additional testing functions. The automatic management of unsubscribers is also very handy. For someone with zero previous DM experience but wanting to send out a weekly newsletter this is fantastic value for money.

Cons: Can't think of anything specific even though I would like to group reports (i.e. comparing flights of the same campaign or issues of the same newsletter. Presently I export to Excel but it would be practical to have these inside.

"Best emailer software I've ever used"

Comments: Does what we want, when we want, and we know exactly what the client will see, which is essential in complicated multiple-option emails.

Pros: Easy to customize, easy to make the final look good AND easy to check every email to make sure imported exactly as you wanted.

Cons: No metrics server in Canada. (A legal requirement for our usage if we want to get stats.) Otherwise, we'd be using it every day to contact our students and prospective students.

"Super cheap emailing service."

Comments: Affordable enterprise level email management system.

Pros: I like that they offer the one time payment for their software in order to use it with your own email servers. It provides a super cheap option for enterprise level emails.

Cons: You get what you pay for. With their one time payment option you don't get much customer service and you'll need to maintain your own servers.

"Easy to produce basic email content using good looking templates"

Comments: No known complaints regarding compatibility with most email clients. No complaints.

Pros: Integration to Daylite. Mac-based. Templates look good and work well with mail clients.

Cons: Editing of template could be a bit more flexible. Difficult to understand layout schema. Eg. 3 columns, with three images. When adding content, can't add image. Only asa background. Need to cut an paste image to content area then can change.

"I recommend all the time"

Pros: I love that I can work in Direct Mail without needing to be online. The option to pay per email is the best one for me so I'm thankful for it.

Cons: None I can think of. It took me awhile to learn to create my own template, but it wasn't very hard.

"Customer Service Just Stopped Communicating with Me 2 1/2 Months Ago!"

Comments: It worked fine until there was an issue. They made an initial response and never followed up to my subsequent questions or requests. I have been sending them the same request for 2 1/2 months and zero response by email or the online chat.

Pros: My predecessor used it and it was easy to continue to use.

Cons: Customer Service when you have a problem.

"Wonderful software and a very fair price"

Pros: Integration and ease of use, great software for Mac

Cons: Would like to see better reports on if email is actually viewed or not....your support team said even though it says not viewed, many are viewed....so it seems like a low view rate?

"Excellent mailing solution"

Comments: Sending out news letters and promotional material to customers and users is a cinch.

Pros: It is just so user-friendly and intuitive. The reports are great and you can see exactly what responses and view you are getting

Cons: The template editing could be a little more flexible.

"Awesome Software"

Comments: Amazing

Pros: It is very helpful. Without too much cost, it allows me to send emails. Have not faced any problems till date. Also allows you to view clicks.

Cons: Just the fact that it's not free but nothing worth having ever is.

"Keeping associates informed quickly and easily"

Comments: Easy to deploy, fast and reliable

Pros: Ease of use and reliability. Editing and reporting very satisfactory (but in very few cases, read messages do not appear as read)

Cons: It would be interesting to be able to integrate DirectMail within a web management system, to integrate all services (blog, calendar, database and communication) together

"Terrific Basic Service for Digital Marketing"

Comments: Very Good!

Pros: Great product for the price We use Direct Mail to manage our customer base for two separate target audiences. The service is helpful and easy to use, being able to create, reuse and modify previous campaign flyers, driving traffic to our websites, providing useful metrics, keeping our database relevant when clients change email addresses or are no longer interested in receiving annoucements. Overall DM has worked well for our small business. We cannot afford to invest in other CRM services such as MailChimp, Constant Contact, GetResponse or other email marketing services. DirectMail fulfills our current needs.

Cons: Wish the interface were more user friendly
Wish there were more customization tools for the templates

"Using this software since years - great value for money"

Comments: Great value for money. Forget MailChimp or others, where you pay a lot when your mail lists grow ...

Pros: You can buy a one-time fixed "SMTP" licence and use the software without any transactional costs. We send hundreds of thousands of emails without an costs and great convenience. The product never failed to work and is easy to use.

"Why Direct Mail"

Comments: Excellent, this is so much easier to use than Mail Chimp

Pros: The software is very straightforward and easy to use and immediate feedback on campaigns

Cons: The page design element is basic and easy but could possibly be slicker with more intuitive options

"Great program for managing and mailing to lists for business, music promotion, etc."

Pros: Easy to use and easy to manage lists, messages and campaigns. Can get new message campaigns off quickly.

Cons: Takes some getting used to. Using images could be easier. Would really like an iOS version that would work with an iPad Pro.

"Easy to use and full of functionality"

Pros: Up and running in no time. Intuitive but fully-featured software.

Cons: Can't think of anything I don't like. I've not used anything else, but it does everything I need it to.

"I'm using Direct Mail from many, many years and still happy"

Pros: Friendly use, I can send a newsletter in few minutes and the best is that I can check the readers, the time of reading and more info very important for marketing

Cons: may be we need more template to choice, but really is difficult to find something that is not working well, but please continue to develop so we can remain with you