---
description: Discover the benefits and disadvantages of Hootsuite.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Hootsuite Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Virtual Assistant Tools](/directory/33535/virtual-assistant/software) > [Hootsuite](/software/121701/hootsuite)

# Hootsuite

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> Hootsuite helps you build your brand, strengthen connections with customers, and drive real business results with social media.
> 
> Verdict: Rated **4.4/5** by 3804 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Hootsuite?

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 3804 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.2/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Hootsuite Media
- **Location**: Vancouver, Canada
- **Founded**: 2008

## Commercial Context

- **Starting Price**: US$399.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Standard @ $99 per user/month - 10 social accounts&#10;Professional @ $199 per user/month - unlimited social accounts&#10;Advanced @ $399 per user/month - streamline approvals and co-work across teams&#10;Enterprise - Contact us for unlimited users \&amp; fully customized plan&#10;\*Prices displayed in USD, based on annual billing, but do not include applicable taxes. Trial accounts have daily posting limits (10-20 posts per organization, depending on plan). Bulk scheduling is not available during trial.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Arabic, English, French, German, Italian, Portuguese, Spanish
- **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- @mentions
- Access Controls/Permissions
- Activity Dashboard
- Alerts/Notifications
- Campaign Tracking
- Chat/Messaging
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Competitive Analysis
- Content Management
- Conversion Tracking
- Customer Engagement
- Customer Experience Management
- Customer History
- Customisable Reports
- Dashboard
- Data Visualisation
- Employee Engagement Software
- Engagement Tracking
- Feedback Management
- KPI Monitoring
- Keyword Tracking
- Lead Engagement
- Live Chat
- Mobile Access
- Monitoring
- Multi-Account Management
- Multi-Channel Campaigns
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Social Integration
- Performance Metrics
- Publish Scheduling
- Real-Time Analytics
- Real-Time Chat
- Reporting/Analytics
- Response Management
- Search/Filter
- Sentiment Analysis
- Social Media Monitoring
- Survey/Poll Management
- Surveys & Feedback
- Tagging
- Task Management
- Text Analysis
- Visual Analytics
- Web Traffic Reporting
- Website Analytics
- Workflow Management

... and 27 more features

## Integrations (113 total)

- 123FormBuilder
- Adobe Analytics
- Adobe Commerce
- Adobe Creative Cloud
- Adobe Experience Manager
- Airtable
- Aprimo Digital Asset Management
- Asana
- Audiense Discover
- Basecamp
- Blogger
- Box
- BrandFort
- BrandMaxima
- Brandfolder

... and 98 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Virtual Assistant Tools](https://www.capterra.co.uk/directory/33535/virtual-assistant/software)

## Related Categories

- [Virtual Assistant Tools](https://www.capterra.co.uk/directory/33535/virtual-assistant/software)
- [Reputation Management Software](https://www.capterra.co.uk/directory/30750/reputation-management/software)
- [Social Media Marketing Tools](https://www.capterra.co.uk/directory/30781/social-media-marketing/software)
- [Social Media Management Tools](https://www.capterra.co.uk/directory/30939/social-media-management/software)
- [Social Media Monitoring Software](https://www.capterra.co.uk/directory/31028/social-media-monitoring/software)

## Alternatives

1. [Vista Social](https://www.capterra.co.uk/software/1021619/vista-social) — 4.9/5 (961 reviews)
2. [Publer](https://www.capterra.co.uk/software/177145/publer) — 4.8/5 (980 reviews)
3. [Instagram](https://www.capterra.co.uk/software/210721/instagram) — 4.7/5 (5224 reviews)
4. [Zoho Social](https://www.capterra.co.uk/software/159351/zoho-social) — 4.7/5 (3480 reviews)
5. [Oktopost](https://www.capterra.co.uk/software/131277/oktopost) — 4.5/5 (110 reviews)

## Reviews

### "Expensive & Poor UX" — 2.0/5

> **Doga** | *23 May 2025* | Marketing & Advertising | Recommendation rating: 5.0/10
> 
> **Pros**: I chose it because the reviews were good, but after using my team and I were not happy with the performance.
> 
> **Cons**: Errors when publishing posts. Hard to understand the UX and navigate on the platform. Very expensive.

-----

### "Social Media Management for Cafes" — 5.0/5

> **Basanta** | *9 December 2024* | Food & Beverages | Recommendation rating: 8.0/10
> 
> **Pros**: I liked most about Hootsuite is its ability to manage multiple social media accounts (Instagram, Facebook, Twitter) from one dashboard, allowing easy scheduling of posts like menu updates, promotions, or event announcements.
> 
> **Cons**: For a cafe, what I liked least about Hootsuite is its cost, which can be high for small businesses
> 
> Overall, my experience with Hootsuite for managing a cafe's social media has been positive.The analytics feature allows tracking customer engagement, so we can adjust our social media strategies accordingly.

-----

### "Great management Platform" — 5.0/5

> **Lewis** | *25 November 2024* | Education Management | Recommendation rating: 3.0/10
> 
> **Pros**: Hootsuite has everything you could ask for in a social media marketing app, and using Canva templates considering Canva is my favourite app anyway for this kind of thing makes it that much better
> 
> **Cons**: A few too many options sometimes, i feel they could have simplified the options on certain things which would have improved speed
> 
> Great, I had lack of experience in this sector and this has helped out tremendously, you can literary do anything for your network through the Hootsuite Dashboard

-----

### "My go too social scheduling tool" — 5.0/5

> **Verified Reviewer** | *4 August 2025* | Electrical/Electronic Manufacturing | Recommendation rating: 10.0/10
> 
> **Pros**: Ease of use \&amp; it's one of the few tools that you could connect TikTok \&amp; Threads. They also offer a basic social listening which is great.
> 
> **Cons**: Can't access TikTok or meta sounds/songs which is a really important feature. If you could add this Hootsuite you would be perfect\!
> 
> Really ease to use, lots of reports that can be customised to your requirements and generally very good overall.

-----

### "Brilliant social media analysis/integration tool" — 5.0/5

> **Verified Reviewer** | *14 April 2025* | Publishing | Recommendation rating: 10.0/10
> 
> **Cons**: There is nothing that I dislike about Hootsuite, it is a wonderful social media statistics integration tool.
> 
> Hootsuite is a wonderful social media tool for integrating and analyzing one's social media statistics and results, it is a wonderful social media statistics integration tool.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/121701/hootsuite)

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