---
description: Discover the benefits and disadvantages of GPT-4.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: GPT-4 Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Artificial Intelligence (AI) Software](/directory/30938/artificial-intelligence/software) > [GPT-4](/software/1049485/gpt-4)

# GPT-4

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> GPT-4 is an open-source system that leverages the power of machine learning and natural language processing.
> 
> Verdict: Rated **4.7/5** by 36 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses GPT-4?

Developers and users looking to incorporate artificial intelligence.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 36 Reviews |
| Ease of Use | 4.9/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: OpenAI
- **Location**: San Francisco, US
- **Founded**: 2015

## Commercial Context

- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Category

- [Artificial Intelligence (AI) Software](https://www.capterra.co.uk/directory/30938/artificial-intelligence/software)

## Alternatives

1. [VideoExpress](https://www.capterra.co.uk/software/1065335/videoexpress) — 4.7/5 (6126 reviews)
2. [Anyword](https://www.capterra.co.uk/software/1012809/anyword) — 4.8/5 (391 reviews)
3. [MarketingBlocks](https://www.capterra.co.uk/software/1037867/marketingblocks) — 4.8/5 (277 reviews)
4. [ChatGPT](https://www.capterra.co.uk/software/1049484/chatgpt) — 4.4/5 (336 reviews)
5. [Vizard](https://www.capterra.co.uk/software/1050295/vizard) — 4.9/5 (429 reviews)

## Reviews

### "Best app for educators and student" — 4.0/5

> **Verified Reviewer** | *20 February 2025* | Education Management | Recommendation rating: 9.0/10
> 
> **Pros**: Speed in gathering Information 
More accuracy with real references
> 
> **Cons**: Pricing is little bit high
Information are sometimes inaccurate
> 
> Good for generative ai
Best for leaning and planning

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### "If you don't know, get to know" — 5.0/5

> **Rufus** | *18 November 2024* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: Travel agent, fitness coach, tech support, philosopher, life coach, sounding board, business strategist, it's never been so easy to outsource your brain power.
> 
> **Cons**: It'd be nice to have diagrams include in some responses.
> 
> Daily power user. It makes my day job easier and empowers me during my personal life too. Anyone who is not learning how to effectively use LLM's is going to fall behind very quickly.

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### "GPT-4 Review" — 4.0/5

> **Tawakalit** | *10 October 2024* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: GPT-4 can handle multiple tasks simultaneously, making it more efficient and It’s  ability to reason and draw conclusions has significantly improved.
> 
> **Cons**: Despite GPT-4 efficiency it may inherit biases present in its training data.
> 
> GPT-4 excels in generating high-quality content which has assisted me with complex tasks

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### "GPT4 empowers all employees in our business to 10x their impact across the business" — 5.0/5

> **Lucien** | *14 May 2024* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: GPT4 enterprise allows every employee across our business to streamline everything they do. We love how broad the tool is which gives us the flexibility to constantly discover new use cases from optimising photos to building datasets in a fraction of the time it would have taken previously. GPT4 gives everyone a sense of calm knowing they can use it for everything they do to speed up manual tasks giving them more time to decompress and do value work.
> 
> **Cons**: They are lacking enterprise tooling that empowers us to truly understand how the tool is being used as an employer. I know this will come but at this point, we have pretty basic analytics on the usage of the tool across the company.
> 
> Absolutely critical tool for fast growing companies who want to move faster.

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### "An Essential AI Assistant for Senior IT Consultants and Automation Experts" — 5.0/5

> **Gustavo** | *19 April 2025* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: GPT-4 has significantly enhanced my productivity by assisting with technical documentation, automation workflows, and executive-level communication. Its ability to understand complex IT contexts — whether it’s Linux, AIX, Ansible AWX automation, database tuning, or middleware configurations — makes it feel like having a 24/7 technical consultant. The contextual memory and tone adaptation are key strengths that save valuable time.
> 
> **Cons**: In some highly specific or legacy scenarios (e.g., older AIX systems or complex cluster deployments), I still need to double-check the output. I’d also like to see deeper native integrations with platforms like Grafana, Foreman, or Red Hat Satellite to streamline operations even further.
> 
> My overall experience has been excellent. GPT-4 is now an essential tool in my IT consulting workflow. I rely on it for verified, technically sound advice backed by vendor documentation. Whether I’m writing Bash scripts, preparing audits, or building deployment strategies for Kubernetes or Oracle middleware, GPT-4 speeds up delivery while maintaining high quality. It adapts to the complexity of each project and has improved the way I deliver value to my clients.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/1049485/gpt-4)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10009335/GPT-4/> |
| en-AE | <https://www.capterra.ae/software/1049485/gpt-4> |
| en-AU | <https://www.capterra.com.au/software/1049485/gpt-4> |
| en-CA | <https://www.capterra.ca/software/1049485/gpt-4> |
| en-GB | <https://www.capterra.co.uk/software/1049485/gpt-4> |
| en-IE | <https://www.capterra.ie/software/1049485/gpt-4> |
| en-IL | <https://www.capterra.co.il/software/1049485/gpt-4> |
| en-IN | <https://www.capterra.in/software/1049485/gpt-4> |
| en-NZ | <https://www.capterra.co.nz/software/1049485/gpt-4> |
| en-SG | <https://www.capterra.com.sg/software/1049485/gpt-4> |
| en-ZA | <https://www.capterra.co.za/software/1049485/gpt-4> |

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