---
description: Side-by-side comparison of ActiveCampaign vs Kit. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ActiveCampaign vs Kit Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Sales Tracking Software](/directory/32744/sales-tracking/software) > [ActiveCampaign \<span\>vs\</span\> Kit](https://www.capterra.co.uk/compare/79367/175000/activecampaign/vs/convertkit)

# Compare ActiveCampaign vs Kit

Canonical: https://www.capterra.co.uk/compare/79367/175000/activecampaign/vs/convertkit

> Detailed comparison between ActiveCampaign and Kit. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ActiveCampaign | Kit |
| **Overall rating** | 4.6/5 | 4.6/5 |
| **Total Reviews** | 2561 | 240 |
| **Starting Price** | US$15.00 | US$29.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation |

## Best for

### ActiveCampaign

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

### Kit

Kit exists to help creators earn a living online. A creator can be a blogger to a poet to a podcaster... creators make a living doing work that matters and they make their living online.

## Key features

### ActiveCampaign

- A/B Testing
- API
- CAN-SPAM Compliance
- CRM
- Customisable Branding
- Customisable CTAs
- Dynamic Content
- Email Distribution
- Email Marketing
- Email Sequences
- Email Templates
- Lead Management
- List Management
- Marketing Automation
- Mobile Optimization
- Prioritisation
- Reporting/Analytics
- Segmentation
- Subscriber Management
- Template Management

### Kit

- A/B Testing
- API
- CAN-SPAM Compliance
- CRM
- Customisable Branding
- Customisable CTAs
- Dynamic Content
- Email Distribution
- Email Marketing
- Email Sequences
- Email Templates
- Lead Management
- List Management
- Marketing Automation
- Mobile Optimization
- Prioritisation
- Reporting/Analytics
- Segmentation
- Subscriber Management
- Template Management

## Links

- [View ActiveCampaign Profile](https://www.capterra.co.uk/software/79367/activecampaign)
- [View Kit Profile](https://www.capterra.co.uk/software/175000/convertkit)
- [View Original Comparison](https://www.capterra.co.uk/compare/79367/175000/activecampaign/vs/convertkit)

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