---
description: Side-by-side comparison of ActiveCampaign vs Beacon. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ActiveCampaign vs Beacon Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Sales Tracking Software](/directory/32744/sales-tracking/software) > [ActiveCampaign \<span\>vs\</span\> Beacon](https://www.capterra.co.uk/compare/79367/143783/activecampaign/vs/beacon)

# Compare ActiveCampaign vs Beacon

Canonical: https://www.capterra.co.uk/compare/79367/143783/activecampaign/vs/beacon

> Detailed comparison between ActiveCampaign and Beacon. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ActiveCampaign | Beacon |
| **Overall rating** | 4.6/5 | 4.2/5 |
| **Total Reviews** | 2561 | 30 |
| **Starting Price** | US$15.00 | US$49.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars |

## Best for

### ActiveCampaign

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

### Beacon

Campaign management solution that enables small to midsize businesses to create lead magnets and convert traffic in leads by publishing \&amp; designing campaigns.

## Key features

### ActiveCampaign

- Activity Dashboard
- Activity Tracking
- Campaign Management
- Campaign Planning
- Channel Management
- Conversion Tracking
- Customisable Templates
- Data Recovery
- Deal Management
- Email Marketing
- Email Monitoring
- Lead Capture
- Lead Generation
- Lead Management
- Multi-Campaign
- Pipeline Reports
- Reporting & Statistics
- Sales Activity Management
- Third-Party Integrations
- Website Visitor Tracking

### Beacon

- Activity Dashboard
- Activity Tracking
- Campaign Management
- Campaign Planning
- Channel Management
- Conversion Tracking
- Email Marketing
- Lead Capture
- Lead Generation
- Lead Management
- Multi-Campaign
- Reporting & Statistics
- Third-Party Integrations

## Links

- [View ActiveCampaign Profile](https://www.capterra.co.uk/software/79367/activecampaign)
- [View Beacon Profile](https://www.capterra.co.uk/software/143783/beacon)
- [View Original Comparison](https://www.capterra.co.uk/compare/79367/143783/activecampaign/vs/beacon)

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