---
description: Side-by-side comparison of Salesforce Marketing Cloud vs Easy Loyalty & Rewards. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Salesforce Marketing Cloud vs Easy Loyalty & Rewards Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Digital Experience Platforms (DXP)](/directory/32817/digital-experience-platforms-%28dxp%29/software) > [Salesforce Marketing Cloud \<span\>vs\</span\> Easy Loyalty & Rewards](https://www.capterra.co.uk/compare/7723/1078544/salesforce-marketing-cloud/vs/Easy-Loyalty-Rewards)

# Compare Salesforce Marketing Cloud vs Easy Loyalty & Rewards

Canonical: https://www.capterra.co.uk/compare/7723/1078544/salesforce-marketing-cloud/vs/Easy-Loyalty-Rewards

> Detailed comparison between Salesforce Marketing Cloud and Easy Loyalty & Rewards. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Salesforce Marketing Cloud | Easy Loyalty & Rewards |
| **Overall rating** | 4.2/5 | - |
| **Total Reviews** | 526 | 0 |
| **Starting Price** | US$25.00 | US$0.00 |
| **Free Trial** | No | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online |

## Best for

### Salesforce Marketing Cloud

Designed for small and midsize businesses in various industries.

### Easy Loyalty & Rewards

Shopify merchants, small to mid-sized eCommerce businesses, and D2C brands looking to boost retention, repeat sales, and customer loyalty.

## Key features

### Salesforce Marketing Cloud

- API
- Activity Dashboard
- Campaign Analytics
- Channel Management
- Customer History
- Customer Profiles
- Customer Surveys
- Data Recovery
- Email Marketing
- Email Monitoring
- Lead Management
- Loyalty Program
- Multi-Campaign
- Performance Metrics
- Rewards Management
- SMS Marketing
- Sales Activity Management
- Social Promotion
- Website Visitor Tracking
- eCommerce Management

### Easy Loyalty & Rewards

- API
- Activity Dashboard
- Campaign Analytics
- Customer History
- Customer Profiles
- Customer Surveys
- Email Marketing
- Loyalty Program
- Multi-Campaign
- Performance Metrics
- Rewards Management
- SMS Marketing
- Social Promotion
- eCommerce Management

## Links

- [View Salesforce Marketing Cloud Profile](https://www.capterra.co.uk/software/7723/salesforce-marketing-cloud)
- [View Easy Loyalty & Rewards Profile](https://www.capterra.co.uk/software/1078544/Easy-Loyalty-Rewards)
- [View Original Comparison](https://www.capterra.co.uk/compare/7723/1078544/salesforce-marketing-cloud/vs/Easy-Loyalty-Rewards)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Salesforce Marketing Cloud vs Easy Loyalty &amp; Rewards Comparison - Capterra UK 2026","description":"Side-by-side comparison of Salesforce Marketing Cloud vs Easy Loyalty & Rewards. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.","url":"https://www.capterra.co.uk/compare/7723/1078544/salesforce-marketing-cloud/vs/Easy-Loyalty-Rewards","about":[{"@id":"https://www.capterra.co.uk/software/7723/salesforce-marketing-cloud#software"},{"@id":"https://www.capterra.co.uk/software/1078544/Easy-Loyalty-Rewards#software"}],"breadcrumb":{"@id":"https://www.capterra.co.uk/compare/7723/1078544/salesforce-marketing-cloud/vs/Easy-Loyalty-Rewards#breadcrumblist"},"@id":"https://www.capterra.co.uk/compare/7723/1078544/salesforce-marketing-cloud/vs/Easy-Loyalty-Rewards#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.capterra.co.uk/#organization"}},{"name":"Salesforce Marketing Cloud","description":"Salesforce Marketing Cloud is a marketing solution designed to increase engagement with every consumer. Teams can use powerful data management to collect, organize, and securely store first, second, and third-party data alongside offline data to create complete consumer data profiles. Administrators can tailor every interaction along the journey with the brand using built-in AI. Teams can engage each individual consumer at scale using industry-leading email, mobile, advertising, and social solutions.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/9bfa87e5-62e9-4728-9abf-1de4b3745da0.png","url":"https://www.capterra.co.uk/software/7723/salesforce-marketing-cloud","@id":"https://www.capterra.co.uk/software/7723/salesforce-marketing-cloud#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":526},"offers":{"price":"25","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"Easy Loyalty & Rewards","description":"Easy Loyalty &amp; Rewards helps Shopify merchants turn one-time shoppers into repeat customers. Designed for small and mid-sized businesses, it makes customer retention simple, affordable, and effective. With our app, you can create loyalty programs that reward purchases, referrals, and engagement—all without complex setup or coding. Choose from point-based rewards, discounts, or referral incentives, and customize them to fit your brand. The platform also provides insights into customer behavior and program performance, so you can track ROI and refine your strategy. By building stronger customer relationships, Easy Loyalty &amp; Rewards increases repeat sales, boosts lifetime value, and reduces reliance on paid ads. Whether you’re just starting or scaling, our solution gives you the tools to keep customers coming back.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d9260bc3-ed2e-4635-9ff5-602c11d8a784.png","url":"https://www.capterra.co.uk/software/1078544/Easy-Loyalty-Rewards","@id":"https://www.capterra.co.uk/software/1078544/Easy-Loyalty-Rewards#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"applicationCategory":"BusinessApplication","offers":{"price":"0","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.co.uk/compare/7723/1078544/salesforce-marketing-cloud/vs/Easy-Loyalty-Rewards#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Digital Experience Platforms (DXP)","position":2,"item":"/directory/32817/digital-experience-platforms-%28dxp%29/software","@type":"ListItem"},{"name":"Salesforce Marketing Cloud vs Easy Loyalty & Rewards","position":3,"item":"https://www.capterra.co.uk/compare/7723/1078544/salesforce-marketing-cloud/vs/Easy-Loyalty-Rewards","@type":"ListItem"}]}]}
</script>