---
description: Side-by-side comparison of Emma by Marigold vs Scanova. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Emma by Marigold vs Scanova Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Email Management Software](/directory/30553/email-management/software) > [Emma by Marigold \<span\>vs\</span\> Scanova](https://www.capterra.co.uk/compare/75428/136160/emma/vs/scanova)

# Compare Emma by Marigold vs Scanova

Canonical: https://www.capterra.co.uk/compare/75428/136160/emma/vs/scanova

> Detailed comparison between Emma by Marigold and Scanova. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Emma by Marigold | Scanova |
| **Overall rating** | 4.2/5 | 4.5/5 |
| **Total Reviews** | 156 | 11 |
| **Starting Price** | US$99.00 | US$9.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep) | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Documentation |

## Best for

### Emma by Marigold

Execute best-in-class relationship marketing strategies with an email marketing solution purpose-built for higher education, franchises, non-profits, and distributed businesses.

### Scanova

Businesses or Marketers who invest in print media marketing can benefit from using QR Codes in campaigns to make print media engaging, actionable, and trackable.

## Key features

### Emma by Marigold

- API
- Archiving & Retention
- CRM
- Campaign Management
- Channel Management
- Collaboration Tools
- Customisable Templates
- Drag & Drop
- Email Monitoring
- Engagement Tracking
- Landing Pages/Web Forms
- Lead Management
- Mobile Access
- Multi-Campaign
- Multi-Channel Marketing
- Real-Time Data
- Scheduled Messaging
- Scheduling
- Web Forms

### Scanova

- API
- CRM
- Campaign Management
- Collaboration Tools
- Drag & Drop
- Landing Pages/Web Forms
- Mobile Access
- Mobile Alerts
- Multi-Campaign
- Multi-Channel Marketing

## Links

- [View Emma by Marigold Profile](https://www.capterra.co.uk/software/75428/emma)
- [View Scanova Profile](https://www.capterra.co.uk/software/136160/scanova)
- [View Original Comparison](https://www.capterra.co.uk/compare/75428/136160/emma/vs/scanova)

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