---
description: Side-by-side comparison of Marketo Engage vs Zoho CRM. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
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title: Marketo Engage vs Zoho CRM Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [Marketo Engage \<span\>vs\</span\> Zoho CRM](https://www.capterra.co.uk/compare/75130/155928/marketo-lead-management/vs/zoho-crm)

# Compare Marketo Engage vs Zoho CRM

Canonical: https://www.capterra.co.uk/compare/75130/155928/marketo-lead-management/vs/zoho-crm

> Detailed comparison between Marketo Engage and Zoho CRM. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Marketo Engage | Zoho CRM |
| **Overall rating** | 4.3/5 | 4.3/5 |
| **Total Reviews** | 710 | 6969 |
| **Starting Price** | - | £10.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Marketo Engage

Adobe Marketo Engage is a central hub where you can plan, execute, and measure omnichannel campaigns — from batch email campaigns to automated nurture to advanced multi-step campaigns.

### Zoho CRM

Zoho CRM can be used by businesses of all sizes. Teams can even build a custom version of Zoho CRM.

## Key features

### Marketo Engage

- AI/Machine Learning
- API
- Campaign Planning
- Channel Management
- Customisable Templates
- Dashboard
- Engagement Tracking
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Performance Management
- Pipeline Reports
- Real-Time Data
- Referral Tracking
- Reminders
- Sales Activity Management
- Social Marketing
- Web Forms
- Website Visitor Tracking

### Zoho CRM

- AI/Machine Learning
- API
- Campaign Planning
- Channel Management
- Customisable Templates
- Dashboard
- Engagement Tracking
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Performance Management
- Pipeline Reports
- Real-Time Data
- Referral Tracking
- Reminders
- Sales Activity Management
- Social Marketing
- Web Forms
- Website Visitor Tracking

## Links

- [View Marketo Engage Profile](https://www.capterra.co.uk/software/75130/marketo-lead-management)
- [View Zoho CRM Profile](https://www.capterra.co.uk/software/155928/zoho-crm)
- [View Original Comparison](https://www.capterra.co.uk/compare/75130/155928/marketo-lead-management/vs/zoho-crm)

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