---
description: Side-by-side comparison of Guusto vs TapCoupon. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Guusto vs TapCoupon Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/10031/customer-loyalty/software) > [Guusto \<span\>vs\</span\> TapCoupon](https://www.capterra.co.uk/compare/186209/1087007/guusto/vs/TapCoupon)

# Compare Guusto vs TapCoupon

Canonical: https://www.capterra.co.uk/compare/186209/1087007/guusto/vs/TapCoupon

> Detailed comparison between Guusto and TapCoupon. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Guusto | TapCoupon |
| **Overall rating** | 4.9/5 | - |
| **Total Reviews** | 3744 | 0 |
| **Starting Price** | US$4.80 | €10.00 |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Phone Support |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation |

## Best for

### Guusto

Guusto is used by HR leaders, operations managers, healthcare organizations, retail companies, hospitality businesses, manufacturing firms, and financial services.

### TapCoupon

TapCoupon caters to retail stores, coffee shops, restaurants, e-commerce platforms, and customer-focused brands.

## Key features

### Guusto

- AI/Machine Learning
- API
- Activity Dashboard
- Awards Management
- Customer History
- Customer Profiles
- Customisable Branding
- Customisable Templates
- Gift Card Management
- Loyalty Cards
- Loyalty Program
- Manager-to-Employee Recognition
- Performance Metrics
- Recognition Tracking
- Referral Tracking
- Reminders
- Rewards Management
- eCards

### TapCoupon

- API
- Activity Dashboard
- Customer Database
- Customer History
- Customer Profiles
- Customisable Branding
- Customisable Templates
- Engagement Tracking
- Gift Card Management
- Loyalty Cards
- Loyalty Program
- Performance Metrics
- Rewards Management

## Links

- [View Guusto Profile](https://www.capterra.co.uk/software/186209/guusto)
- [View TapCoupon Profile](https://www.capterra.co.uk/software/1087007/TapCoupon)
- [View Original Comparison](https://www.capterra.co.uk/compare/186209/1087007/guusto/vs/TapCoupon)

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