---
description: Side-by-side comparison of Microsoft Power BI vs TapTarget. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Microsoft Power BI vs TapTarget Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Predictive Analytics Software](/directory/30945/predictive-analytics/software) > [Microsoft Power BI \<span\>vs\</span\> TapTarget](https://www.capterra.co.uk/compare/176586/1067838/power-bi/vs/TapTarget)

# Compare Microsoft Power BI vs TapTarget

Canonical: https://www.capterra.co.uk/compare/176586/1067838/power-bi/vs/TapTarget

> Detailed comparison between Microsoft Power BI and TapTarget. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Microsoft Power BI | TapTarget |
| **Overall rating** | 4.6/5 | - |
| **Total Reviews** | 1880 | 0 |
| **Starting Price** | US$10.00 | €55.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Windows (Desktop), Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Documentation, Videos |

## Best for

### Microsoft Power BI

Power BI is used by data analysts, business intelligence professionals, data engineers, finance departments, and enterprise organizations.

### TapTarget

Companies that want to gain more insights from their data

## Key features

### Microsoft Power BI

- AI/Machine Learning
- Activity Dashboard
- Ad hoc Reporting
- Customisable Dashboard
- Customisable Reports
- Dashboard
- Dashboard Creation
- Data Connectors
- Data Import/Export
- Data Management
- Data Visualisation
- High Volume Processing
- Integration into Third Party Applications
- KPI Monitoring
- Monitoring
- Multiple Data Sources
- Real-Time Data
- Reporting/Analytics
- Visual Analytics

### TapTarget

- Activity Dashboard
- Customisable Dashboard
- Customisable Reports
- Customisable Templates
- Dashboard Creation
- Data Connectors
- Data Import/Export
- Data Management
- Data Visualisation
- Multiple Data Sources
- Reporting/Analytics
- Visual Analytics

## Links

- [View Microsoft Power BI Profile](https://www.capterra.co.uk/software/176586/power-bi)
- [View TapTarget Profile](https://www.capterra.co.uk/software/1067838/TapTarget)
- [View Original Comparison](https://www.capterra.co.uk/compare/176586/1067838/power-bi/vs/TapTarget)

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