---
description: Side-by-side comparison of Bitly vs Linkly. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Bitly vs Linkly Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [QR Code Generator](/directory/34564/qr-code-generator/software) > [Bitly \<span\>vs\</span\> Linkly](https://www.capterra.co.uk/compare/172575/187554/bitly/vs/linkly)

# Compare Bitly vs Linkly

Canonical: https://www.capterra.co.uk/compare/172575/187554/bitly/vs/linkly

> Detailed comparison between Bitly and Linkly. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Bitly | Linkly |
| **Overall rating** | 4.8/5 | 4.8/5 |
| **Total Reviews** | 1295 | 45 |
| **Starting Price** | US$35.00 | US$29.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Webinars, Documentation, Videos | Live Online, Documentation, Videos |

## Best for

### Bitly

Your all-in-one platform for Short Links, QR Codes, and Landing Pages with detailed Analytics for brands, businesses, digital marketers, creators, educators and non-profits of all shapes \&amp; sizes.

### Linkly

Linkly is a URL shortener trusted by 360,000+ organizations. Create branded short links, track clicks in real time, add retargeting pixels, and build with the URL shortener API. Free to start.

## Key features

### Bitly

- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Campaign Management
- Custom Domains
- Customisable Branding
- Dashboard
- For Marketing and Advertising
- Landing Pages/Web Forms
- Link Analytics
- Link Management
- Link Sharing
- Multi-Channel Marketing
- QR Codes
- Tag Management
- Third-Party Integrations
- URL Customisation
- URL Shortener
- User Management

### Linkly

- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Campaign Management
- Custom Domains
- Customisable Branding
- Dashboard
- For Marketing and Advertising
- Landing Pages/Web Forms
- Link Analytics
- Link Management
- Link Sharing
- Multi-Channel Marketing
- QR Codes
- Tag Management
- Third-Party Integrations
- URL Customisation
- URL Shortener
- User Management

## Links

- [View Bitly Profile](https://www.capterra.co.uk/software/172575/bitly)
- [View Linkly Profile](https://www.capterra.co.uk/software/187554/linkly)
- [View Original Comparison](https://www.capterra.co.uk/compare/172575/187554/bitly/vs/linkly)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Bitly vs Linkly Comparison - Capterra UK 2026","description":"Side-by-side comparison of Bitly vs Linkly. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.","url":"https://www.capterra.co.uk/compare/172575/187554/bitly/vs/linkly","about":[{"@id":"https://www.capterra.co.uk/software/172575/bitly#software"},{"@id":"https://www.capterra.co.uk/software/187554/linkly#software"}],"breadcrumb":{"@id":"https://www.capterra.co.uk/compare/172575/187554/bitly/vs/linkly#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.uk/compare/172575/187554/bitly/vs/linkly#webpage","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"inLanguage":"en-GB","isPartOf":{"@id":"https://www.capterra.co.uk/#website"}},{"name":"Bitly","description":"Build stronger digital connections\n\nUse our URL shortener, QR Codes, and landing pages to engage your audience and connect them to the right information. Build, edit, and track everything directly inside Bitly.","url":"https://www.capterra.co.uk/software/172575/bitly","@type":"SoftwareApplication","@id":"https://www.capterra.co.uk/software/172575/bitly#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":1295,"ratingValue":4.8},"offers":{"price":"35","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"Linkly","description":"Linkly is a URL shortener and link tracking platform trusted by over 360,000 organizations worldwide. Unlike basic link shorteners, Linkly combines URL shortening with real-time click analytics, custom branded domains, retargeting pixels, geo-targeting, dynamic QR codes, and a fully featured URL shortener API.\n\nEvery short link redirects through your own domain, tracks clicks by country, device, and referrer, and can carry Meta, Google Ads, or TikTok retargeting pixels automatically. Route users to different destinations based on location or device — all from a single link.\n\nThe Linkly URL shortener API supports single and bulk link creation (up to 1,000 per request), custom domains, geo redirect rules, expiry settings, and analytics retrieval. Ideal for SMS pipelines, SaaS products, affiliate programs, and enterprise automation.\n\nFree for up to 500 monthly clicks. Paid plans from $15/month. No credit card required.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/9c476186-d5bf-490e-90ce-cab4030e7416.png","url":"https://www.capterra.co.uk/software/187554/linkly","@type":"SoftwareApplication","@id":"https://www.capterra.co.uk/software/187554/linkly#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":45,"ratingValue":4.8},"offers":{"price":"29","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"QR Code Generator","position":2,"item":"/directory/34564/qr-code-generator/software","@type":"ListItem"},{"name":"Bitly vs Linkly","position":3,"item":"https://www.capterra.co.uk/compare/172575/187554/bitly/vs/linkly","@type":"ListItem"}],"@id":"https://www.capterra.co.uk/compare/172575/187554/bitly/vs/linkly#breadcrumblist"}]}
</script>