---
description: Side-by-side comparison of HubSpot Marketing Hub vs Sweet Analytics. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: HubSpot Marketing Hub vs Sweet Analytics Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Lead Generation Software](/directory/30963/lead-generation/software) > [HubSpot Marketing Hub \<span\>vs\</span\> Sweet Analytics](https://www.capterra.co.uk/compare/171840/197947/hubspot-marketing/vs/sweet-analytics)

# Compare HubSpot Marketing Hub vs Sweet Analytics

Canonical: https://www.capterra.co.uk/compare/171840/197947/hubspot-marketing/vs/sweet-analytics

> Detailed comparison between HubSpot Marketing Hub and Sweet Analytics. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | HubSpot Marketing Hub | Sweet Analytics |
| **Overall rating** | 4.5/5 | 4.3/5 |
| **Total Reviews** | 6220 | 6 |
| **Starting Price** | US$15.00 | £99.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Documentation, Videos |

## Best for

### HubSpot Marketing Hub

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

### Sweet Analytics

Small to medium sized online businesses either just starting or those with the desire to grow exponentially and expand further, using science and technology to provide key insights and recommendations

## Key features

### HubSpot Marketing Hub

- Campaign Analytics
- Campaign Tracking
- Conversion Tracking
- Customer Segmentation
- Customisable Templates
- Dashboard
- Data Import/Export
- Drag & Drop
- Lead Management
- Monitoring
- Multi-Channel Attribution
- Performance Metrics
- Predictive Analytics
- ROI Tracking
- Reporting & Statistics
- Search/Filter
- Social Media Integration
- Third-Party Integrations
- Website Analytics
- Website Visitor Tracking

### Sweet Analytics

- Campaign Analytics
- Campaign Tracking
- Conversion Tracking
- Customer Segmentation
- Dashboard
- Data Import/Export
- Drag & Drop
- Multi-Channel Attribution
- Performance Metrics
- Predictive Analytics
- ROI Tracking
- Reporting & Statistics
- Search/Filter
- Social Media Integration
- Third-Party Integrations
- Website Analytics

## Links

- [View HubSpot Marketing Hub Profile](https://www.capterra.co.uk/software/171840/hubspot-marketing)
- [View Sweet Analytics Profile](https://www.capterra.co.uk/software/197947/sweet-analytics)
- [View Original Comparison](https://www.capterra.co.uk/compare/171840/197947/hubspot-marketing/vs/sweet-analytics)

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