---
description: Side-by-side comparison of GMass vs Boomerang for Gmail. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: GMass vs Boomerang for Gmail Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Personalisation Software](/directory/30965/personalization/software) > [GMass \<span\>vs\</span\> Boomerang for Gmail](https://www.capterra.co.uk/compare/168452/174835/gmass/vs/boomerang)

# Compare GMass vs Boomerang for Gmail

Canonical: https://www.capterra.co.uk/compare/168452/174835/gmass/vs/boomerang

> Detailed comparison between GMass and Boomerang for Gmail. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | GMass | Boomerang for Gmail |
| **Overall rating** | 4.8/5 | 4.7/5 |
| **Total Reviews** | 1366 | 183 |
| **Starting Price** | US$25.00 | US$4.98 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | Documentation, Videos | Webinars, Documentation, Videos |

## Best for

### GMass

Whether you need to send cold emails, mail merges, email marketing messages, internal comms, or invitations, GMass can do it all — and all inside Gmail with the best deliverability you've ever had.

### Boomerang for Gmail

Anyone who wants to tame their inbox, make email work more efficiently, and have one click meeting scheduling that's as easy for the person you're inviting as it is for you.

## Key features

### GMass

- API
- Activity Tracking
- Alerts/Notifications
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Click Tracking
- Data Import/Export
- Dynamic Content
- Email Management
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Real-Time Analytics
- Real-Time Notifications
- Scheduling
- Team Management

### Boomerang for Gmail

- Activity Tracking
- Alerts/Notifications
- CRM
- Campaign Analytics
- Campaign Management
- Click Tracking
- Data Import/Export
- Email Management
- Email Monitoring
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Real-Time Analytics
- Real-Time Notifications
- Reminders
- Scheduling
- Team Management

## Links

- [View GMass Profile](https://www.capterra.co.uk/software/168452/gmass)
- [View Boomerang for Gmail Profile](https://www.capterra.co.uk/software/174835/boomerang)
- [View Original Comparison](https://www.capterra.co.uk/compare/168452/174835/gmass/vs/boomerang)

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