---
description: Side-by-side comparison of Smartlook vs Noibu. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Smartlook vs Noibu Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Customer Experience Software](/directory/30671/customer-experience/software) > [Smartlook \<span\>vs\</span\> Noibu](https://www.capterra.co.uk/compare/164713/206806/smartlook/vs/noibu)

# Compare Smartlook vs Noibu

Canonical: https://www.capterra.co.uk/compare/164713/206806/smartlook/vs/noibu

> Detailed comparison between Smartlook and Noibu. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Smartlook | Noibu |
| **Overall rating** | 4.7/5 | 4.8/5 |
| **Total Reviews** | 136 | 4 |
| **Starting Price** | US$55.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Smartlook

SMBs, &#10;E-Commerce sites, &#10;B2B vendors, &#10;Web design agencies, &#10;UX, &#10;Marketers, &#10;CRO specialists

### Noibu

Enterprise ecommerce product and digital teams focused on improving conversion, reducing friction, and aligning technical work with business impact.

## Key features

### Smartlook

- API
- Activity Tracking
- Alerts/Notifications
- Conversion Rate Optimisation
- Dashboard
- Element Analytics
- Engagement Tracking
- For Websites
- Issue Management
- Issue Tracking
- Keyword Tracking
- Performance Metrics
- Real-Time Monitoring
- Referral Tracking
- Site Search Tracking
- Transaction Monitoring
- Visitor Tracking

### Noibu

- API
- Activity Tracking
- Alerts/Notifications
- Event Logs
- For Websites
- Issue Management
- Issue Tracking
- Performance Management
- Performance Metrics
- Real-Time Data
- Real-Time Monitoring
- Transaction Monitoring
- Visitor Tracking

## Links

- [View Smartlook Profile](https://www.capterra.co.uk/software/164713/smartlook)
- [View Noibu Profile](https://www.capterra.co.uk/software/206806/noibu)
- [View Original Comparison](https://www.capterra.co.uk/compare/164713/206806/smartlook/vs/noibu)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Smartlook vs Noibu Comparison - Capterra UK 2026","description":"Side-by-side comparison of Smartlook vs Noibu. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.","url":"https://www.capterra.co.uk/compare/164713/206806/smartlook/vs/noibu","about":[{"@id":"https://www.capterra.co.uk/software/164713/smartlook#software"},{"@id":"https://www.capterra.co.uk/software/206806/noibu#software"}],"breadcrumb":{"@id":"https://www.capterra.co.uk/compare/164713/206806/smartlook/vs/noibu#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.uk/compare/164713/206806/smartlook/vs/noibu#webpage","isPartOf":{"@id":"https://www.capterra.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.capterra.co.uk/#organization"}},{"name":"Smartlook","description":"Smartlook is a qualitative analytics solution for web and mobile helping over 200,000 businesses of all sizes and industries answer the whys behind users' actions. Why do users churn, or why aren't they using that feature? Eliminate the guesswork: always-on visitor recordings and heatmaps show real user behavior, while automatic event tracking and conversion funnels reveal trends in behavior. Not just numbers and graphs, Smartlook tells you why users behave the way they do.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/5ee354db-eff9-40f4-b072-671a4fd00976.png","url":"https://www.capterra.co.uk/software/164713/smartlook","@type":"SoftwareApplication","@id":"https://www.capterra.co.uk/software/164713/smartlook#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":136},"offers":{"price":"55","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"Noibu","description":"Noibu is the leading ecommerce analytics and monitoring platform, built to surface what matters most across the customer journey, from errors and performance gaps to experience insights that influence conversion.\n\nBy surfacing end-to-end shopping data, session replays, and full technical context, Noibu makes it easy to understand what’s happening on your site, why it’s happening, and what to do next.\n\nKey capabilities include issue detection and alerts, session replay, performance monitoring, detailed technical diagnostics, release monitoring, page analysis, and integrations with tools like Jira, Slack, and GitHub.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d23769dc-28f6-4736-a560-0c40c30b588d.png","url":"https://www.capterra.co.uk/software/206806/noibu","@type":"SoftwareApplication","@id":"https://www.capterra.co.uk/software/206806/noibu#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":4},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Experience Software","position":2,"item":"/directory/30671/customer-experience/software","@type":"ListItem"},{"name":"Smartlook vs Noibu","position":3,"item":"https://www.capterra.co.uk/compare/164713/206806/smartlook/vs/noibu","@type":"ListItem"}],"@id":"https://www.capterra.co.uk/compare/164713/206806/smartlook/vs/noibu#breadcrumblist"}]}
</script>
