---
description: Side-by-side comparison of OptimoRoute vs RouteMagic. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: OptimoRoute vs RouteMagic Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Logistics Software](/directory/30081/logistics/software) > [OptimoRoute \<span\>vs\</span\> RouteMagic](https://www.capterra.co.uk/compare/161579/195559/optimoroute/vs/route-magic)

# Compare OptimoRoute vs RouteMagic

Canonical: https://www.capterra.co.uk/compare/161579/195559/optimoroute/vs/route-magic

> Detailed comparison between OptimoRoute and RouteMagic. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | OptimoRoute | RouteMagic |
| **Overall rating** | 4.6/5 | 1.0/5 |
| **Total Reviews** | 248 | 1 |
| **Starting Price** | US$35.10 | £39.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop), Android (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Documentation, Videos |

## Best for

### OptimoRoute

Over 3,500 of the world’s most recognizable delivery, field service, and logistics companies use OptimoRoute to save hundreds of hours in operational efficiency and thousands of dollars in fuel costs.

### RouteMagic

Food service, food-to-go, fresh produce, fresh meat, fruit \&amp; vegetables, snacks \&amp; confectionery, automotive aftermarket, construction \&amp; building materials, FMCG, and pharmaceuticals

## Key features

### OptimoRoute

- API
- Activity Tracking
- Communication Management
- Customer History
- Dispatch Management
- Driver ETA
- Fleet Management
- Geolocation
- Live Tracking
- Mobile Alerts
- Order Tracking
- Performance Metrics
- Real-Time Data
- Real-Time Reporting
- Reporting/Analytics
- Route Optimisation
- Routing
- Scheduling
- Status Tracking
- Surveys & Feedback

### RouteMagic

- API
- Activity Tracking
- Communication Management
- Customer History
- Dispatch Management
- Driver ETA
- Fleet Management
- Geolocation
- Live Tracking
- Mobile Alerts
- Order Tracking
- Performance Metrics
- Real-Time Data
- Real-Time Reporting
- Reporting/Analytics
- Route Optimisation
- Routing
- Scheduling
- Status Tracking
- Surveys & Feedback

## Links

- [View OptimoRoute Profile](https://www.capterra.co.uk/software/161579/optimoroute)
- [View RouteMagic Profile](https://www.capterra.co.uk/software/195559/route-magic)
- [View Original Comparison](https://www.capterra.co.uk/compare/161579/195559/optimoroute/vs/route-magic)

-----

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