---
description: Side-by-side comparison of Loopy Loyalty vs Smile.io. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Loopy Loyalty vs Smile.io Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/10031/customer-loyalty/software) > [Loopy Loyalty \<span\>vs\</span\> Smile.io](https://www.capterra.co.uk/compare/160859/169446/loopy-loyalty/vs/smile-io)

# Compare Loopy Loyalty vs Smile.io

Canonical: https://www.capterra.co.uk/compare/160859/169446/loopy-loyalty/vs/smile-io

> Detailed comparison between Loopy Loyalty and Smile.io. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Loopy Loyalty | Smile.io |
| **Overall rating** | 4.6/5 | 4.9/5 |
| **Total Reviews** | 57 | 67 |
| **Starting Price** | US$25.00 | US$199.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Loopy Loyalty

Coffee shops, cafes, quick-service restaurants, bakeries, bulle tea, juice bars, nail \&amp; hair salons, barbers, spas, gyms, yoga studios, car washes, pet groomers, independent retailers and more

### Smile.io

Ecommerce brands on Shopify and BigCommerce, that want to start turning their one-time customers into loyal brand advocates that come back again and again.

## Key features

### Loopy Loyalty

- API
- Activity Dashboard
- Campaign Planning
- Communication Management
- Customer Activity Tracking
- Customer Profiles
- Customisable Branding
- Engagement Tracking
- Loyalty Cards
- Loyalty Program
- Membership Management
- Rewards Management
- Third-Party Integrations
- Transaction History

### Smile.io

- API
- Activity Dashboard
- Activity Tracking
- Communication Management
- Customer Activity Tracking
- Customer Profiles
- Customisable Branding
- Customisable Templates
- Dashboard
- Discount Management
- Loyalty Program
- Membership Management
- Referral Tracking
- Rewards Management
- Third-Party Integrations
- Transaction History
- eCommerce Management

## Links

- [View Loopy Loyalty Profile](https://www.capterra.co.uk/software/160859/loopy-loyalty)
- [View Smile.io Profile](https://www.capterra.co.uk/software/169446/smile-io)
- [View Original Comparison](https://www.capterra.co.uk/compare/160859/169446/loopy-loyalty/vs/smile-io)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Loopy Loyalty vs Smile.io Comparison - Capterra UK 2026","description":"Side-by-side comparison of Loopy Loyalty vs Smile.io. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.","url":"https://www.capterra.co.uk/compare/160859/169446/loopy-loyalty/vs/smile-io","about":[{"@id":"https://www.capterra.co.uk/software/160859/loopy-loyalty#software"},{"@id":"https://www.capterra.co.uk/software/169446/smile-io#software"}],"breadcrumb":{"@id":"https://www.capterra.co.uk/compare/160859/169446/loopy-loyalty/vs/smile-io#breadcrumblist"},"@id":"https://www.capterra.co.uk/compare/160859/169446/loopy-loyalty/vs/smile-io#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.capterra.co.uk/#organization"}},{"name":"Loopy Loyalty","description":"Loopy Loyalty makes it effortless for businesses to run digital stamp cards in Apple Wallet and Google Wallet. Design branded cards online, launch in minutes and start rewarding repeat purchases. No coding, no app to build, and no changes to your POS. Engage customers with timely push messages and offers that land directly in the wallet they already use. Every stamp and visit is captured, giving you clear transaction history and actionable customer insights to identify regulars and measure results. Simple to set up, easy to manage, and designed to drive repeat business.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/8eb3bcca-49bd-41cb-8934-ffd6e9f85f1d.png","url":"https://www.capterra.co.uk/software/160859/loopy-loyalty","@id":"https://www.capterra.co.uk/software/160859/loopy-loyalty#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":57},"offers":{"price":"25","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"name":"Smile.io","description":"Smile.io is the leading loyalty platform built for scaling and enterprise commerce brands on Shopify Plus. Powering programs for over 100,000 merchants, Smile helps brands turn one-time shoppers into repeat, high-value customers through points, VIP tiers, referrals, and personalized rewards.\n\nAs the only loyalty platform both Built for Shopify status and Shopify Technology Partner certification, Smile is both deeply integrated with Shopify's latest technology while being trusted by Shopify at scale. With Smile, you get both quality and scale.\n\nKey capabilities include:\n- Embedded loyalty experiences across product pages, checkout, and customer accounts to drive visibility and redemption.\n- Flexible program design with points, VIP tiers, referrals, promotional multipliers, and fully branded loyalty pages.\n- Advanced analytics and performance insights including repeat purchase rate, customer lifetime value, and benchmarking against top-performing brands.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/e513234d-6592-4568-8433-867f912f8d27.webp","url":"https://www.capterra.co.uk/software/169446/smile-io","@id":"https://www.capterra.co.uk/software/169446/smile-io#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.9,"bestRating":5,"ratingCount":67},"offers":{"price":"199","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.co.uk/compare/160859/169446/loopy-loyalty/vs/smile-io#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Loyalty Software","position":2,"item":"/directory/10031/customer-loyalty/software","@type":"ListItem"},{"name":"Loopy Loyalty vs Smile.io","position":3,"item":"https://www.capterra.co.uk/compare/160859/169446/loopy-loyalty/vs/smile-io","@type":"ListItem"}]}]}
</script>