---
description: Side-by-side comparison of SiteGuru vs XOVI. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: SiteGuru vs XOVI Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [SEO Software](/directory/30931/seo/software) > [SiteGuru \<span\>vs\</span\> XOVI](https://www.capterra.co.uk/compare/160464/1039954/siteguru/vs/xovi-now)

# Compare SiteGuru vs XOVI

Canonical: https://www.capterra.co.uk/compare/160464/1039954/siteguru/vs/xovi-now

> Detailed comparison between SiteGuru and XOVI. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | SiteGuru | XOVI |
| **Overall rating** | 4.8/5 | 3.3/5 |
| **Total Reviews** | 177 | 3 |
| **Starting Price** | US$49.00 | €99.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, Knowledge Base, Chat | Email/Help Desk, Knowledge Base |
| **Training** | Documentation, Videos | Documentation, Videos |

## Best for

### SiteGuru

SiteGuru is-suited for small to medium-size marketing agencies and inhouse marketers. No detailed SEO knowledge is required to start. The user-friendly interface makes it easy to get started.

### XOVI

Freelancers \&amp; SEO consultants / Small to mid-sized digital agencies / In-house marketers / E-commerce managers.

## Key features

### SiteGuru

- API
- Audit Management
- Content Management
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Dashboard
- Data Visualisation
- Email Alerts
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Monitoring
- Performance Management
- Performance Metrics
- Reporting & Statistics
- SEO Management
- User Management

### XOVI

- Audit Management
- Backlink Monitoring
- Customisable Branding
- Customisable Reports
- Dashboard
- Data Visualisation
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Monitoring
- Reporting & Statistics
- SEO Audit
- SEO Management
- User Management

## Links

- [View SiteGuru Profile](https://www.capterra.co.uk/software/160464/siteguru)
- [View XOVI Profile](https://www.capterra.co.uk/software/1039954/xovi-now)
- [View Original Comparison](https://www.capterra.co.uk/compare/160464/1039954/siteguru/vs/xovi-now)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"SiteGuru vs XOVI Comparison - Capterra UK 2026","description":"Side-by-side comparison of SiteGuru vs XOVI. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.","url":"https://www.capterra.co.uk/compare/160464/1039954/siteguru/vs/xovi-now","about":[{"@id":"https://www.capterra.co.uk/software/160464/siteguru#software"},{"@id":"https://www.capterra.co.uk/software/1039954/xovi-now#software"}],"breadcrumb":{"@id":"https://www.capterra.co.uk/compare/160464/1039954/siteguru/vs/xovi-now#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.uk/compare/160464/1039954/siteguru/vs/xovi-now#webpage","isPartOf":{"@id":"https://www.capterra.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.capterra.co.uk/#organization"}},{"name":"SiteGuru","description":"SiteGuru is an easy-to-use SEO tool designed for users who want better rankings without deep SEO expertise. Its step-by-step approach simplifies SEO, making success accessible to everyone. SiteGuru offers a comprehensive technical audit covering indexation, sitemaps, hreflangs, robots.txt, pagespeed, and more. With Google's Page Inspect API, it identifies indexation issues and provides clear insights.\n\nThe content audit optimizes titles, meta descriptions, headings, and structure. AI-powered suggestions make content improvements fast and effective. The link audit identifies broken links, redirects, and internal linking opportunities to boost visibility. SiteGuru’s keyword tracking and Focus Keywords feature generate actionable to-do lists, while the Low-Hanging Fruit report highlights quick-win opportunities.\n\nIdeal for small marketing agencies, SiteGuru offers white-label reports, custom subdomains, and unlimited users, making it easy to onboard clients.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/86a30723-93f3-4315-9473-85b11b739645.png","url":"https://www.capterra.co.uk/software/160464/siteguru","@type":"SoftwareApplication","@id":"https://www.capterra.co.uk/software/160464/siteguru#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":177},"offers":{"price":"49","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"XOVI","description":"You want better Google rankings but don't know where to start? XOVI scans your website, and its built-in SEO Advisor creates easy-to-follow SEO tasks to help boost your online success. Get instructions on how to optimize your content. Discover new keywords, and track rankings for keywords essential to your business. Stay on top of your industry by tracking your fiercest competition, adjusting your strategy, and increasing online traffic and visibility. XOVI is an affordable SEO tool.\n\nXOVI now includes AI Signal. AI Signal shows how your brand appears in AI-generated answers and what to fix next. It tracks visibility and accuracy across tools like ChatGPT and now includes in-product improvement suggestions so users know exactly what to do next.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/b8f74497-fd91-4732-91db-04810337d468.png","url":"https://www.capterra.co.uk/software/1039954/xovi-now","@type":"SoftwareApplication","@id":"https://www.capterra.co.uk/software/1039954/xovi-now#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":3.3,"bestRating":5,"ratingCount":3},"offers":{"price":"99","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"SEO Software","position":2,"item":"/directory/30931/seo/software","@type":"ListItem"},{"name":"SiteGuru vs XOVI","position":3,"item":"https://www.capterra.co.uk/compare/160464/1039954/siteguru/vs/xovi-now","@type":"ListItem"}],"@id":"https://www.capterra.co.uk/compare/160464/1039954/siteguru/vs/xovi-now#breadcrumblist"}]}
</script>