---
description: Side-by-side comparison of Zoho Social vs Pathmatics. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Zoho Social vs Pathmatics Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Lead Generation Software](/directory/30963/lead-generation/software) > [Zoho Social \<span\>vs\</span\> Pathmatics](https://www.capterra.co.uk/compare/159351/210404/zoho-social/vs/pathmatics)

# Compare Zoho Social vs Pathmatics

Canonical: https://www.capterra.co.uk/compare/159351/210404/zoho-social/vs/pathmatics

> Detailed comparison between Zoho Social and Pathmatics. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Zoho Social | Pathmatics |
| **Overall rating** | 4.7/5 | 5.0/5 |
| **Total Reviews** | 3388 | 1 |
| **Starting Price** | US$15.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | - |
| **Training** | Webinars, Documentation, Videos | - |

## Best for

### Zoho Social

Mid Size Business, Small Business&#10;Supported Countries - Asia, Australia, Canada, China, Europe, India, Latin America,&#10;Middle-East and Africa, UK, US.

### Pathmatics

Marketing intelligence tool that helps agencies, brands, and publishers to compare multiple brands, understand programmatic shares, see ads spend, impression breakouts across social media, and more.

## Key features

### Zoho Social

- API
- Activity Tracking
- Automated Publishing
- Campaign Analytics
- Campaign Planning
- Campaign Scheduling
- Campaign Tracking
- Content Management
- Conversion Tracking
- Customisable Templates
- Dashboard
- Digital Asset Management
- Engagement Tracking
- Filtering
- Keyword Tracking
- Lead Capture
- Monitoring
- Performance Metrics
- Project Management
- Real-Time Data

### Pathmatics

- Campaign Analytics
- Campaign Tracking
- Conversion Tracking
- Dashboard
- Performance Metrics

## Links

- [View Zoho Social Profile](https://www.capterra.co.uk/software/159351/zoho-social)
- [View Pathmatics Profile](https://www.capterra.co.uk/software/210404/pathmatics)
- [View Original Comparison](https://www.capterra.co.uk/compare/159351/210404/zoho-social/vs/pathmatics)

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