---
description: Side-by-side comparison of Apollo.io vs Cognism. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Apollo.io vs Cognism Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Sales Intelligence Tools](/directory/34275/sales-intelligence/software) > [Apollo.io \<span\>vs\</span\> Cognism](https://www.capterra.co.uk/compare/158696/169083/apollo/vs/cognism)

# Compare Apollo.io vs Cognism

Canonical: https://www.capterra.co.uk/compare/158696/169083/apollo/vs/cognism

> Detailed comparison between Apollo.io and Cognism. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Apollo.io | Cognism |
| **Overall rating** | 4.5/5 | 4.7/5 |
| **Total Reviews** | 387 | 255 |
| **Starting Price** | US$0.00 | US$1,000.00 |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Best for

### Apollo.io

Our B2B data quantity and quality offer sales, marketing, recruiting, and financial professionals an edge to access the information they can’t get elsewhere.

### Cognism

Ambitious businesses of every size use our platform to discover, connect, and engage with qualified decision-makers faster and close more deals.

## Key features

### Apollo.io

- AI/Machine Learning
- API
- CRM
- Customer Database
- Customer Profiles
- Dashboard
- Data Enrichment
- Data Integration
- Deal Management
- Email Management
- GDPR Compliance
- Lead Capture
- Lead Management
- Lead Qualification
- Prioritisation
- Process/Workflow Automation
- Real-Time Data
- Segmentation
- Target Account Identification
- Workflow Management

### Cognism

- AI/Machine Learning
- API
- CRM
- Customer Database
- Customer Profiles
- Dashboard
- Data Enrichment
- Data Integration
- Deal Management
- Email Management
- GDPR Compliance
- Lead Capture
- Lead Management
- Lead Qualification
- Prioritisation
- Process/Workflow Automation
- Real-Time Data
- Segmentation
- Target Account Identification
- Workflow Management

## Links

- [View Apollo.io Profile](https://www.capterra.co.uk/software/158696/apollo)
- [View Cognism Profile](https://www.capterra.co.uk/software/169083/cognism)
- [View Original Comparison](https://www.capterra.co.uk/compare/158696/169083/apollo/vs/cognism)

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