---
description: Side-by-side comparison of Klaviyo vs Poptin. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Klaviyo vs Poptin Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Customer Data Platforms (CDP)](/directory/31334/customer-data-platform/software) > [Klaviyo \<span\>vs\</span\> Poptin](https://www.capterra.co.uk/compare/156699/165478/klaviyo/vs/poptin)

# Compare Klaviyo vs Poptin

Canonical: https://www.capterra.co.uk/compare/156699/165478/klaviyo/vs/poptin

> Detailed comparison between Klaviyo and Poptin. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Klaviyo | Poptin |
| **Overall rating** | 4.6/5 | 4.8/5 |
| **Total Reviews** | 530 | 347 |
| **Starting Price** | US$20.00 | US$25.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, Knowledge Base, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Documentation, Videos |

## Best for

### Klaviyo

Klaviyo serves B2C businesses of all sizes with 400+ native integrations, including Shopify, WooCommerce, Magento, Salesforce Commerce Cloud, Square Online, Mindbody, and more.

### Poptin

Marketers, ecommerce businesses, website owners, SaaS companies, digital agencies, online stores, publishers, educators, consultants, professionals and growing businesses.

## Key features

### Klaviyo

- A/B Testing
- API
- CRM
- Contact Database
- Conversion Rate Optimisation
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Management
- Email Templates
- Engagement Tracking
- Lead Capture
- Lead Management
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Segmentation
- Template Management
- Web Forms
- Website Visitor Tracking

### Poptin

- A/B Testing
- API
- CRM
- Contact Database
- Conversion Rate Optimisation
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Management
- Email Templates
- Engagement Tracking
- Lead Capture
- Lead Management
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Segmentation
- Template Management
- Web Forms
- Website Visitor Tracking

## Links

- [View Klaviyo Profile](https://www.capterra.co.uk/software/156699/klaviyo)
- [View Poptin Profile](https://www.capterra.co.uk/software/165478/poptin)
- [View Original Comparison](https://www.capterra.co.uk/compare/156699/165478/klaviyo/vs/poptin)

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