---
description: Side-by-side comparison of Fullstory vs Zoho CRM. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Fullstory vs Zoho CRM Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Customer Experience Software](/directory/30671/customer-experience/software) > [Fullstory \<span\>vs\</span\> Zoho CRM](https://www.capterra.co.uk/compare/153721/155928/fullstory/vs/zoho-crm)

# Compare Fullstory vs Zoho CRM

Canonical: https://www.capterra.co.uk/compare/153721/155928/fullstory/vs/zoho-crm

> Detailed comparison between Fullstory and Zoho CRM. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Fullstory | Zoho CRM |
| **Overall rating** | 4.6/5 | 4.3/5 |
| **Total Reviews** | 67 | 6982 |
| **Starting Price** | - | £10.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Fullstory

Fullstory’s portfolio now offers behavioral data and AI agents for your customers, teams, and anywhere in your ecosystem.

### Zoho CRM

Zoho CRM can be used by businesses of all sizes. Teams can even build a custom version of Zoho CRM.

## Key features

### Fullstory

- A/B Testing
- AI/Machine Learning
- API
- Activity Tracking
- Chat/Messaging
- Commenting/Notes
- Customer Activity Tracking
- Customisable Templates
- Dashboard
- Engagement Tracking
- Monitoring
- Multi-Channel Communication
- Performance Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Referral Tracking
- Search/Filter
- Social Media Integration

### Zoho CRM

- A/B Testing
- AI/Machine Learning
- API
- Activity Tracking
- Chat/Messaging
- Commenting/Notes
- Customer Activity Tracking
- Customisable Templates
- Dashboard
- Engagement Tracking
- Monitoring
- Multi-Channel Communication
- Performance Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Referral Tracking
- Search/Filter
- Social Media Integration

## Links

- [View Fullstory Profile](https://www.capterra.co.uk/software/153721/fullstory)
- [View Zoho CRM Profile](https://www.capterra.co.uk/software/155928/zoho-crm)
- [View Original Comparison](https://www.capterra.co.uk/compare/153721/155928/fullstory/vs/zoho-crm)

-----

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