---
description: Side-by-side comparison of Omnisend vs Sailthru. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Omnisend vs Sailthru Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/30012/campaign-management/software) > [Omnisend \<span\>vs\</span\> Sailthru](https://www.capterra.co.uk/compare/153508/155116/omnisend/vs/sailthru-customer-retention-cloud)

# Compare Omnisend vs Sailthru

Canonical: https://www.capterra.co.uk/compare/153508/155116/omnisend/vs/sailthru-customer-retention-cloud

> Detailed comparison between Omnisend and Sailthru. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Omnisend | Sailthru |
| **Overall rating** | 4.7/5 | 3.9/5 |
| **Total Reviews** | 836 | 11 |
| **Starting Price** | US$16.00 | - |
| **Free Trial** | No | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Omnisend

Omnisend is used by eCommerce brands, online retailers, digital marketers, CRM specialists, email marketing managers, and social media marketers.

### Sailthru

For businesses of all sizes.

## Key features

### Omnisend

- API
- Activity Tracking
- Behavior Analytics
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Content Management
- Customer Database
- Customisable Templates
- Dashboard
- Dynamic Content
- Email Management
- Engagement Tracking
- Form Builder
- Lead Capture
- Real-Time Data
- Scheduling
- Segmentation
- Subscriber Management
- Web Forms

### Sailthru

- API
- Activity Tracking
- Behavior Analytics
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Content Management
- Customer Database
- Customisable Templates
- Dashboard
- Dynamic Content
- Email Management
- Engagement Tracking
- Form Builder
- Lead Capture
- Real-Time Data
- Scheduling
- Segmentation
- Subscriber Management
- Web Forms

## Links

- [View Omnisend Profile](https://www.capterra.co.uk/software/153508/omnisend)
- [View Sailthru Profile](https://www.capterra.co.uk/software/155116/sailthru-customer-retention-cloud)
- [View Original Comparison](https://www.capterra.co.uk/compare/153508/155116/omnisend/vs/sailthru-customer-retention-cloud)

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