---
description: Side-by-side comparison of Sender vs Dotdigital. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Sender vs Dotdigital Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [SMS Marketing Software](/directory/30842/sms-marketing/software) > [Sender \<span\>vs\</span\> Dotdigital](https://www.capterra.co.uk/compare/139770/151213/sender/vs/dotmailer)

# Compare Sender vs Dotdigital

Canonical: https://www.capterra.co.uk/compare/139770/151213/sender/vs/dotmailer

> Detailed comparison between Sender and Dotdigital. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Sender | Dotdigital |
| **Overall rating** | 4.7/5 | 4.3/5 |
| **Total Reviews** | 210 | 187 |
| **Starting Price** | US$7.00 | US$500.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Sender

Marketers, eCommerce businesses, online store owners, startups, digital agencies, newsletter publishers, and sales teams.

### Dotdigital

Designed for mid size to large businesses globally, with thousands of customers across commerce, charity, hospitality, sports and entertainment, education, government and travel sectors

## Key features

### Sender

- API
- Activity Tracking
- CRM
- Campaign Planning
- Campaign Scheduling
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Sequences
- Engagement Tracking
- GDPR Compliance
- Lead Capture
- Lead Management
- Multi-Channel Communication
- Process/Workflow Automation
- Real-Time Analytics
- Real-Time Data
- Segmentation
- Subscriber Management
- Website Visitor Tracking

### Dotdigital

- API
- Activity Tracking
- CRM
- Campaign Planning
- Campaign Scheduling
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Sequences
- Engagement Tracking
- GDPR Compliance
- Lead Capture
- Lead Management
- Multi-Channel Communication
- Process/Workflow Automation
- Real-Time Analytics
- Real-Time Data
- Segmentation
- Subscriber Management
- Website Visitor Tracking

## Links

- [View Sender Profile](https://www.capterra.co.uk/software/139770/sender)
- [View Dotdigital Profile](https://www.capterra.co.uk/software/151213/dotmailer)
- [View Original Comparison](https://www.capterra.co.uk/compare/139770/151213/sender/vs/dotmailer)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Sender vs Dotdigital Comparison - Capterra UK 2026","description":"Side-by-side comparison of Sender vs Dotdigital. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.","url":"https://www.capterra.co.uk/compare/139770/151213/sender/vs/dotmailer","about":[{"@id":"https://www.capterra.co.uk/software/139770/sender#software"},{"@id":"https://www.capterra.co.uk/software/151213/dotmailer#software"}],"breadcrumb":{"@id":"https://www.capterra.co.uk/compare/139770/151213/sender/vs/dotmailer#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.uk/compare/139770/151213/sender/vs/dotmailer#webpage","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"inLanguage":"en-GB","isPartOf":{"@id":"https://www.capterra.co.uk/#website"}},{"name":"Sender","description":"Sender is an email marketing software that features a drag-and-drop email builder for creating responsive emails without design or coding knowledge. The platform allows users to craft and send email campaigns and includes text marketing capabilities for immediate message delivery.\n\nThe software provides automation functionality for creating email campaigns and implementing multi-channel strategies using both email and SMS. Premade workflows are available to help with lead nurturing, while segmentation tools enhance engagement through targeted messaging.\n\nThe platform offers a plan that includes monthly emails for subscribers and access to responsive templates. Sender integrates with various tools including WordPress, WooCommerce, and Shopify. Support is available at all hours, and the platform includes a knowledge base to assist with email marketing efforts.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/ba18c21f-7514-4c98-8f6e-d511a13be163.png","url":"https://www.capterra.co.uk/software/139770/sender","@type":"SoftwareApplication","@id":"https://www.capterra.co.uk/software/139770/sender#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":210,"ratingValue":4.7},"offers":{"price":"7","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Dotdigital","description":"Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your teams create connected, personalized experiences across every marketing channel. You can bring all your customer data together, understand your audience, and automate cross-channel journeys that drive real results. \n\nWith AI-powered insights, built-in personalization, and integrations with platforms like Shopify, Adobe Commerce/Magento, and your CRM, Dotdigital makes it easy to deliver timely, relevant messages across email, web marketing, SMS marketing, WhatsApp, chat, push, social, ads, and more. \n\nOver 4,000 brands worldwide use Dotdigital to scale engagement, boost conversions, and build stronger customer relationships.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/38cca312-ec1d-4b34-b4f8-0b9b8073b97a.png","url":"https://www.capterra.co.uk/software/151213/dotmailer","@type":"SoftwareApplication","@id":"https://www.capterra.co.uk/software/151213/dotmailer#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":187,"ratingValue":4.3},"offers":{"price":"500","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"SMS Marketing Software","position":2,"item":"/directory/30842/sms-marketing/software","@type":"ListItem"},{"name":"Sender vs Dotdigital","position":3,"item":"https://www.capterra.co.uk/compare/139770/151213/sender/vs/dotmailer","@type":"ListItem"}],"@id":"https://www.capterra.co.uk/compare/139770/151213/sender/vs/dotmailer#breadcrumblist"}]}
</script>
