---
description: Side-by-side comparison of Tango vs Annex Cloud Loyalty Experience Platform. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Tango vs Annex Cloud Loyalty Experience Platform Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Market Research Software](/directory/10041/market-research/software) > [Tango \<span\>vs\</span\> Annex Cloud Loyalty Experience Platform](https://www.capterra.co.uk/compare/146809/164609/e-gift-card-rewards-and-incentives/vs/customer-loyalty-cloud)

# Compare Tango vs Annex Cloud Loyalty Experience Platform

Canonical: https://www.capterra.co.uk/compare/146809/164609/e-gift-card-rewards-and-incentives/vs/customer-loyalty-cloud

> Detailed comparison between Tango and Annex Cloud Loyalty Experience Platform. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Tango | Annex Cloud Loyalty Experience Platform |
| **Overall rating** | 4.8/5 | 4.2/5 |
| **Total Reviews** | 518 | 39 |
| **Starting Price** | - | US$15,000.00 |
| **Free Trial** | Yes | - |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| **Training** | In Person, Documentation | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Tango

We make it simple for anyone to send rewards and incentives on-demand, in bulk, or automatically via API integration. We support small programs to the largest, scaled programs with reliable products.

### Annex Cloud Loyalty Experience Platform

Retail, Manufacturing, Hospitality, Food \&amp; Beverage, Healthcare, Education, and any vertical where customer retention and loyalty are key in accelerating growth.

## Key features

### Tango

- API
- Activity Dashboard
- Activity Tracking
- CRM
- Customisable Templates
- Engagement Tracking
- Feedback Management
- Gamification
- Gift Card Management
- Loyalty Cards
- Loyalty Program
- Member Portal
- Reporting/Analytics
- Rewards Management
- Rewards Program
- Survey/Poll Management
- Surveys & Feedback
- eCards

### Annex Cloud Loyalty Experience Platform

- API
- Activity Dashboard
- Activity Tracking
- Advocate Management
- CRM
- Engagement Tracking
- Feedback Management
- Gamification
- Gift Card Management
- Loyalty Cards
- Loyalty Program
- Member Portal
- Monitoring
- Reporting/Analytics
- Rewards Management
- Rewards Program
- Survey/Poll Management

## Links

- [View Tango Profile](https://www.capterra.co.uk/software/146809/e-gift-card-rewards-and-incentives)
- [View Annex Cloud Loyalty Experience Platform Profile](https://www.capterra.co.uk/software/164609/customer-loyalty-cloud)
- [View Original Comparison](https://www.capterra.co.uk/compare/146809/164609/e-gift-card-rewards-and-incentives/vs/customer-loyalty-cloud)

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