---
description: Side-by-side comparison of Buffer vs Metricool. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Buffer vs Metricool Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Content Marketing Software](/directory/30796/content-marketing/software) > [Buffer \<span\>vs\</span\> Metricool](https://www.capterra.co.uk/compare/143492/203702/buffer/vs/metricool)

# Compare Buffer vs Metricool

Canonical: https://www.capterra.co.uk/compare/143492/203702/buffer/vs/metricool

> Detailed comparison between Buffer and Metricool. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Buffer | Metricool |
| **Overall rating** | 4.5/5 | 4.4/5 |
| **Total Reviews** | 1491 | 97 |
| **Starting Price** | US$6.00 | US$12.00 |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Chat | Chat |
| **Training** | Webinars, Documentation | Webinars, Documentation, Videos |

## Best for

### Buffer

We aim to serve a variety of markets including: publishers, mid-stage startup teams, non-profits, higher education, sports teams, e-commerce, solopreneurs, businesses, and enterprises.

### Metricool

Social media professionals, small business and agencies.

## Key features

### Buffer

- API
- Automated Publishing
- Automated Scheduling
- Calendar Management
- Content Management
- Data Visualisation
- Multi-Account Management
- Performance Metrics
- Post Scheduling
- Reporting & Statistics
- Reporting/Analytics
- Social Media Integration
- Social Media Monitoring
- Social Promotion

### Metricool

- Automated Scheduling
- Calendar Management
- Campaign Planning
- Campaign Scheduling
- Content Management
- Dashboard
- Data Visualisation
- Engagement Tracking
- Monitoring
- Multi-Account Management
- Performance Metrics
- Post Scheduling
- Reporting & Statistics
- Reporting/Analytics
- Social Advertising
- Social Media Monitoring
- Social Promotion

## Links

- [View Buffer Profile](https://www.capterra.co.uk/software/143492/buffer)
- [View Metricool Profile](https://www.capterra.co.uk/software/203702/metricool)
- [View Original Comparison](https://www.capterra.co.uk/compare/143492/203702/buffer/vs/metricool)

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