---
description: Side-by-side comparison of Act! vs Clay. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Act! vs Clay Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Insurance CRM Software](/directory/32554/insurance-crm/software) > [Act\! \<span\>vs\</span\> Clay](https://www.capterra.co.uk/compare/133171/1020360/act/vs/clay)

# Compare Act\! vs Clay

Canonical: https://www.capterra.co.uk/compare/133171/1020360/act/vs/clay

> Detailed comparison between Act\! and Clay. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Act\! | Clay |
| **Overall rating** | 3.9/5 | 5.0/5 |
| **Total Reviews** | 857 | 1 |
| **Starting Price** | £25.00 | US$20.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), iPhone (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Documentation |

## Best for

### Act\!

Act\! Advantage is a front-office CRM solution that unites sales, marketing, and customer management in one affordable platform to help you stay organized, and turn relationships into results.

### Clay

Entrepreneurs, Solopreneurs, Small Business Owners, HR, Recruiting, Investors. Anyone who works with relationships\!

## Key features

### Act\!

- Alerts/Notifications
- Batch Processing
- CRM
- Calendar/Reminder System
- Client Management
- Contact Database
- Customisable Templates
- Data Import/Export
- For Startups
- Interaction Tracking
- Lead Management
- Pipeline Reports
- Real-Time Data
- Sales Activity Management
- Search/Filter
- Shared Contacts
- Social Media Integration
- Third-Party Integrations
- Web-based Deployment
- Website Visitor Tracking

### Clay

- Alerts/Notifications
- CRM
- Calendar/Reminder System
- Contact Database
- Data Import/Export
- Interaction Tracking
- Search/Filter
- Shared Contacts
- Social Media Integration
- Third-Party Integrations

## Links

- [View Act\! Profile](https://www.capterra.co.uk/software/133171/act)
- [View Clay Profile](https://www.capterra.co.uk/software/1020360/clay)
- [View Original Comparison](https://www.capterra.co.uk/compare/133171/1020360/act/vs/clay)

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