---
description: Side-by-side comparison of Act! vs Apptivo. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Act! vs Apptivo Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Customer Service Software](/directory/22/customer-service/software) > [Act\! \<span\>vs\</span\> Apptivo](https://www.capterra.co.uk/compare/133171/1011835/act/vs/apptivo)

# Compare Act\! vs Apptivo

Canonical: https://www.capterra.co.uk/compare/133171/1011835/act/vs/apptivo

> Detailed comparison between Act\! and Apptivo. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Act\! | Apptivo |
| **Overall rating** | 3.9/5 | 4.4/5 |
| **Total Reviews** | 857 | 708 |
| **Starting Price** | £25.00 | US$15.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Act\!

Act\! Advantage is a front-office CRM solution that unites sales, marketing, and customer management in one affordable platform to help you stay organized, and turn relationships into results.

### Apptivo

Designed for businesses of all sizes from independent consultants to billion-dollar enterprises. Apptivo offers business different apps that are highly configurable for most types of companies.

## Key features

### Act\!

- API
- Activity Tracking
- CRM
- Calendar/Reminder System
- Client Management
- Customer Database
- Customisable Templates
- Email Management
- For Startups
- Insurance Management
- Lead Capture
- Lead Management
- Lead Qualification
- Multi-Channel Communication
- Opportunity Management
- Pipeline Reports
- Referral Tracking
- Reminders
- Sales Pipeline Management
- Segmentation

### Apptivo

- API
- Activity Tracking
- CRM
- Calendar/Reminder System
- Client Management
- Customer Database
- Customisable Templates
- Email Management
- For Startups
- Insurance Management
- Lead Capture
- Lead Management
- Lead Qualification
- Multi-Channel Communication
- Opportunity Management
- Pipeline Reports
- Referral Tracking
- Reminders
- Sales Pipeline Management
- Segmentation

## Links

- [View Act\! Profile](https://www.capterra.co.uk/software/133171/act)
- [View Apptivo Profile](https://www.capterra.co.uk/software/1011835/apptivo)
- [View Original Comparison](https://www.capterra.co.uk/compare/133171/1011835/act/vs/apptivo)

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