---
description: Side-by-side comparison of Brevo vs Wati. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Brevo vs Wati Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Brevo \<span\>vs\</span\> Wati](https://www.capterra.co.uk/compare/132996/204314/brevo/vs/wati)

# Compare Brevo vs Wati

Canonical: https://www.capterra.co.uk/compare/132996/204314/brevo/vs/wati

> Detailed comparison between Brevo and Wati. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Brevo | Wati |
| **Overall rating** | 4.6/5 | 4.6/5 |
| **Total Reviews** | 3523 | 207 |
| **Starting Price** | £6.00 | US$59.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Brevo

Individuals, small businesses, and large enterprises across ecommerce, retail, travel, hospitality, and marketing agencies.

### Wati

The Agentic Customer Engagement Platform built for Revenue Growth

## Key features

### Brevo

- API
- Activity Dashboard
- Autoresponders
- CRM
- Channel Management
- Contact Management
- Data Recovery
- Drag & Drop
- Email Monitoring
- Interaction Tracking
- Lead Management
- Live Chat
- Marketing Automation
- Performance Metrics
- Reporting/Analytics
- SMS Messaging
- Segmentation
- Template Management
- Website Visitor Tracking

### Wati

- API
- Activity Dashboard
- Autoresponders
- CRM
- Contact Management
- Drag & Drop
- Interaction Tracking
- Lead Management
- Live Chat
- Marketing Automation
- Natural Language Processing
- Performance Metrics
- Reporting/Analytics
- SMS Messaging
- Segmentation
- Template Management

## Links

- [View Brevo Profile](https://www.capterra.co.uk/software/132996/brevo)
- [View Wati Profile](https://www.capterra.co.uk/software/204314/wati)
- [View Original Comparison](https://www.capterra.co.uk/compare/132996/204314/brevo/vs/wati)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Brevo vs Wati Comparison - Capterra UK 2026","description":"Side-by-side comparison of Brevo vs Wati. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.","url":"https://www.capterra.co.uk/compare/132996/204314/brevo/vs/wati","about":[{"@id":"https://www.capterra.co.uk/software/132996/brevo#software"},{"@id":"https://www.capterra.co.uk/software/204314/wati#software"}],"breadcrumb":{"@id":"https://www.capterra.co.uk/compare/132996/204314/brevo/vs/wati#breadcrumblist"},"@id":"https://www.capterra.co.uk/compare/132996/204314/brevo/vs/wati#webpage","@type":["WebPage","CollectionPage"],"publisher":{"@id":"https://www.capterra.co.uk/#organization"},"inLanguage":"en-GB","isPartOf":{"@id":"https://www.capterra.co.uk/#website"}},{"name":"Brevo","description":"Brevo Marketing Platform is a cloud-based solution that helps businesses manage customer communications across email, SMS, WhatsApp, and live chat from one place. Teams use Brevo Marketing Platform to build automated marketing campaigns, segment audiences, and track performance through built-in analytics dashboards.\n\nCore features include a drag-and-drop email editor, contact management, marketing automation workflows, transactional messaging, and a built-in CRM. Landing page and signup form builders support lead generation efforts.\n\nThe platform suits small to midsize businesses across retail, e-commerce, and professional services, particularly marketing teams looking to manage multiple communication channels without separate tools.","image":"https://images.g2crowd.com/display-layer-screenshots/3435/af7183e0bf6f736fe990eb416bf74929818d8806f1b1fb639217519520c2378a.webp","url":"https://www.capterra.co.uk/software/132996/brevo","@id":"https://www.capterra.co.uk/software/132996/brevo#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":3523,"ratingValue":4.6},"offers":{"price":"6","@type":"Offer","priceCurrency":"GBP"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios"},{"name":"Wati","description":"Wati is an agentic customer engagement platform that transforms conversations into revenue across marketing, sales, and support. By uniting AI agents and human teams across WhatsApp, Instagram, RCS, voice, and web chat, Wati unlocks growth via meaningful interactions while the Wati AI Copilot supercharges your team's productivity.\n\nTrusted by over 16,000 customers across 190+ countries, Wati simplifies complex operations and business conversations with a unified inbox, no-code automation, and our intelligent AI layer, Astra.\n\nProudly backed by Tiger Global, Sequoia Capital, DST Global, and Shopify, and recognised as a Premium Partner of Meta and Google.\n\nWati, the Agentic Customer Engagement Platform for Revenue Growth. \n\n© Wati 2026. Clare.ai Limited. GDPR Compliant. ISO/IEC 27001 Certified.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/95b17574-167d-45a4-88f9-ab69dd5a64c6.png","url":"https://www.capterra.co.uk/software/204314/wati","@id":"https://www.capterra.co.uk/software/204314/wati#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":207,"ratingValue":4.6},"offers":{"price":"59","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"@id":"https://www.capterra.co.uk/compare/132996/204314/brevo/vs/wati#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Email Marketing Software","position":2,"item":"/directory/30013/email-marketing/software","@type":"ListItem"},{"name":"Brevo vs Wati","position":3,"item":"https://www.capterra.co.uk/compare/132996/204314/brevo/vs/wati","@type":"ListItem"}]}]}
</script>
