---
description: Side-by-side comparison of Universe vs HubSpot Marketing Hub. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Universe vs HubSpot Marketing Hub Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Social Media Marketing Tools](/directory/30781/social-media-marketing/software) > [Universe \<span\>vs\</span\> HubSpot Marketing Hub](https://www.capterra.co.uk/compare/132555/171840/universe/vs/hubspot-marketing)

# Compare Universe vs HubSpot Marketing Hub

Canonical: https://www.capterra.co.uk/compare/132555/171840/universe/vs/hubspot-marketing

> Detailed comparison between Universe and HubSpot Marketing Hub. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Universe | HubSpot Marketing Hub |
| **Overall rating** | 4.4/5 | 4.5/5 |
| **Total Reviews** | 34 | 6220 |
| **Starting Price** | US$19.95 | US$15.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Universe

We believe anyone has the power to create great experiences, from early entrepreneurs to established brands and businesses.

### HubSpot Marketing Hub

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

## Key features

### Universe

- API
- Campaign Analytics
- Multi-Channel Marketing
- Real-Time Data
- Reporting/Analytics
- Social Promotion
- Third-Party Integrations
- Website Management

### HubSpot Marketing Hub

- API
- Campaign Analytics
- Conversion Rate Optimisation
- Customisable Templates
- Engagement Tracking
- Filtering
- Form Builder
- Keyword Rank Tracking
- Lead Management
- Monitoring
- Multi-Channel Marketing
- Real Time Editing
- Reporting/Analytics
- Social Promotion
- Third-Party Integrations
- Web Forms
- Website Management
- Website Publishing Options
- Website Visitor Tracking

## Links

- [View Universe Profile](https://www.capterra.co.uk/software/132555/universe)
- [View HubSpot Marketing Hub Profile](https://www.capterra.co.uk/software/171840/hubspot-marketing)
- [View Original Comparison](https://www.capterra.co.uk/compare/132555/171840/universe/vs/hubspot-marketing)

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