---
description: Side-by-side comparison of Sprout Social vs SMARTLY.IO. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
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title: Sprout Social vs SMARTLY.IO Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Social Listening Tools](/directory/33397/social-listening-tools/software) > [Sprout Social \<span\>vs\</span\> SMARTLY.IO](https://www.capterra.co.uk/compare/121447/160821/sprout-social/vs/smartly)

# Compare Sprout Social vs SMARTLY.IO

Canonical: https://www.capterra.co.uk/compare/121447/160821/sprout-social/vs/smartly

> Detailed comparison between Sprout Social and SMARTLY.IO. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Sprout Social | SMARTLY.IO |
| **Overall rating** | 4.4/5 | 4.5/5 |
| **Total Reviews** | 606 | 13 |
| **Starting Price** | US$199.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Documentation |

## Best for

### Sprout Social

Sprout helps agencies and businesses - both large and small - extract real business value out of social media through effective engagement, publishing, listening and analytics tools.

### SMARTLY.IO

Brands, Marketers, Advertisers, Agencies

## Key features

### Sprout Social

- Automated Publishing
- Campaign Management
- Collaboration Tools
- Content Management
- Customer Segmentation
- Customisable Branding
- Customisable Reports
- Engagement Tracking
- Image Library
- Keyword Filtering
- Multi-Account Management
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Post Scheduling
- Reporting & Statistics
- Reporting/Analytics
- Social Media Integration
- Social Media Monitoring
- Workflow Management

### SMARTLY.IO

- Automated Publishing
- Campaign Management
- Collaboration Tools
- Content Management
- Customer Segmentation
- Customisable Branding
- Customisable Reports
- Engagement Tracking
- Image Library
- Keyword Filtering
- Multi-Account Management
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Post Scheduling
- Reporting & Statistics
- Reporting/Analytics
- Social Media Integration
- Social Media Monitoring
- Workflow Management

## Links

- [View Sprout Social Profile](https://www.capterra.co.uk/software/121447/sprout-social)
- [View SMARTLY.IO Profile](https://www.capterra.co.uk/software/160821/smartly)
- [View Original Comparison](https://www.capterra.co.uk/compare/121447/160821/sprout-social/vs/smartly)

-----

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