---
description: Side-by-side comparison of Sprout Social vs Brand24. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Sprout Social vs Brand24 Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Social Listening Tools](/directory/33397/social-listening-tools/software) > [Sprout Social \<span\>vs\</span\> Brand24](https://www.capterra.co.uk/compare/121447/149054/sprout-social/vs/brand24)

# Compare Sprout Social vs Brand24

Canonical: https://www.capterra.co.uk/compare/121447/149054/sprout-social/vs/brand24

> Detailed comparison between Sprout Social and Brand24. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Sprout Social | Brand24 |
| **Overall rating** | 4.4/5 | 4.7/5 |
| **Total Reviews** | 606 | 254 |
| **Starting Price** | US$199.00 | US$199.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Sprout Social

Sprout helps agencies and businesses - both large and small - extract real business value out of social media through effective engagement, publishing, listening and analytics tools.

### Brand24

Companies of all sizes who want to stay informed about their campaigns, activities, and customer interactions.
&#10;&#10;Marketing Managers | Community Specialists | Social Media Managers | PR Specialists.

## Key features

### Sprout Social

- @mentions
- Brand Tracking
- Collaboration Tools
- Competitive Analysis
- Competitor Monitoring
- Customer Engagement
- Dashboard
- Engagement Tracking
- Keyword Tracking
- Monitoring
- Performance Metrics
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Review Monitoring
- Search/Filter
- Social Listening
- Social Media Integration
- Social Media Monitoring
- Visual Analytics

### Brand24

- @mentions
- Brand Tracking
- Collaboration Tools
- Competitive Analysis
- Competitor Monitoring
- Customer Engagement
- Dashboard
- Engagement Tracking
- Keyword Tracking
- Monitoring
- Performance Metrics
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Review Monitoring
- Search/Filter
- Social Listening
- Social Media Integration
- Social Media Monitoring
- Visual Analytics

## Links

- [View Sprout Social Profile](https://www.capterra.co.uk/software/121447/sprout-social)
- [View Brand24 Profile](https://www.capterra.co.uk/software/149054/brand24)
- [View Original Comparison](https://www.capterra.co.uk/compare/121447/149054/sprout-social/vs/brand24)

-----

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