---
description: Side-by-side comparison of Astera Centerprise vs Google Analytics 360. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Astera Centerprise vs Google Analytics 360 Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Data Integration Tools](/directory/8/integration/software) > [Astera Centerprise \<span\>vs\</span\> Google Analytics 360](https://www.capterra.co.uk/compare/118842/177042/centerprise-data-integrator/vs/google-analytics)

# Compare Astera Centerprise vs Google Analytics 360

Canonical: https://www.capterra.co.uk/compare/118842/177042/centerprise-data-integrator/vs/google-analytics

> Detailed comparison between Astera Centerprise and Google Analytics 360. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Astera Centerprise | Google Analytics 360 |
| **Overall rating** | 4.1/5 | 4.7/5 |
| **Total Reviews** | 28 | 8089 |
| **Starting Price** | US$30,000.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Windows (Desktop), Windows (On-Premise), Linux (On-Premise) | Cloud, SaaS, Web-based, Android (Mobile) |
| **Support** | Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | Webinars, Documentation, Videos |

## Best for

### Astera Centerprise

SMEs and large enterprises in the energy, financial, manufacturing, education, insurance, government, healthcare, media and telecommunications and retail industries.

### Google Analytics 360

Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.

## Key features

### Astera Centerprise

- API
- Access Controls/Permissions
- Customisable Reports
- Data Management
- Integrations Management
- Multiple Data Sources
- Real-Time Analytics
- Reporting & Statistics
- Reporting/Analytics
- Third-Party Integrations

### Google Analytics 360

- API
- Access Controls/Permissions
- Ad hoc Reporting
- Customisable Reports
- Data Integration
- Data Management
- Intelligent Search
- KPI Monitoring
- Keyword Tracking
- Marketing Reports
- Monitoring
- Multiple Data Sources
- Real-Time Analytics
- Real-Time Data
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Site Search Tracking
- Third-Party Integrations

## Links

- [View Astera Centerprise Profile](https://www.capterra.co.uk/software/118842/centerprise-data-integrator)
- [View Google Analytics 360 Profile](https://www.capterra.co.uk/software/177042/google-analytics)
- [View Original Comparison](https://www.capterra.co.uk/compare/118842/177042/centerprise-data-integrator/vs/google-analytics)

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