---
description: Side-by-side comparison of Amazon Rekognition vs Google Cloud Vision API. Learn more about each of the product's price, features, and see the most comprehensive reviews for UK business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Amazon Rekognition vs Google Cloud Vision API Comparison - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Visual Search Software](/directory/31599/visual-search/software) > [Amazon Rekognition \<span\>vs\</span\> Google Cloud Vision API](https://www.capterra.co.uk/compare/1010593/1010737/amazon-rekognition/vs/google-cloud-vision-api)

# Compare Amazon Rekognition vs Google Cloud Vision API

Canonical: https://www.capterra.co.uk/compare/1010593/1010737/amazon-rekognition/vs/google-cloud-vision-api

> Detailed comparison between Amazon Rekognition and Google Cloud Vision API. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Amazon Rekognition | Google Cloud Vision API |
| **Overall rating** | 4.5/5 | 4.7/5 |
| **Total Reviews** | 2 | 25 |
| **Starting Price** | - | US$3.15 |
| **Free Trial** | - | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | - | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | - | Live Online, Webinars, Documentation, Videos |

## Best for

### Amazon Rekognition

Amazon Rekognition caters to businesses across multiple industries.

### Google Cloud Vision API

For developers with limited machine learning backgrounds looking to add AI to their applications.

## Key features

### Amazon Rekognition

- AI/Machine Learning
- Data Retrieval
- Face Analysis
- Face Detection
- Facial Recognition
- Image Analysis
- Image Classification
- Image Query
- Image Recognition
- Image Tagging
- Machine Learning
- Model Training
- Monitoring
- Optical Character Recognition
- Real-Time Monitoring
- Search/Filter

### Google Cloud Vision API

- API
- Data Extraction
- Data Retrieval
- Image Recognition
- Machine Learning
- Optical Character Recognition
- Product Search
- Search/Filter
- Third-Party Integrations

## Links

- [View Amazon Rekognition Profile](https://www.capterra.co.uk/software/1010593/amazon-rekognition)
- [View Google Cloud Vision API Profile](https://www.capterra.co.uk/software/1010737/google-cloud-vision-api)
- [View Original Comparison](https://www.capterra.co.uk/compare/1010593/1010737/amazon-rekognition/vs/google-cloud-vision-api)

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